Dropped last week but my goodness if the Rich Forever 5 album doesn’t demand attention. Coming courtesy of the trio Rich The Kid, Famous Dex and Jay Critch? Audio flames from start to finish.

The ‘Rich Forever 5’ album demands endless streaming goals

Whether you want to keep it to the guest features like Kodak Black showing out on ‘Let’s Get It’ or want to binge all 16 tunes at once - the full-fledged repeat-friendly album slaps from start to finish.

United under a shared love of fame, fortune, and flexing, Rich Forever, the rap trio composed of Rich the Kid, Famous Dex, and Jay Critch, live the life that most can only dream of. Today, the collective reunites for Rich Forever 5, the latest installment in the Rich Forever series and their first joint project since 2019’s Rich Forever 4. 

Spanning 16 tracks, the album is designed to get the party started, providing luxurious bangers from start to finish. Opening with “Sleep In Baguettes,” the trio firmly establish that they’re not like the rest: “I sleep in baguettes, yeah the kid I’m rich forever / I got a play with a check, pulled up in a Lamb not a ‘Vette,” spits Rich the Kid. The project continues to keep the energy high with big-spender anthems like “Here” and “Lobster,” which find Rich trading bars with Jay Critch over bouncy production: “This money sh*t never get old, it ain’t borin’ / It’s a drizzle, I get dressed and it’s pouring,” Jay flexes on “Lobster.”

While the project as a whole uses different combinations of the trio, the album is at its strongest when the trio raps together. They come in blazing on the assertive “Don’t Even Know Ya” and the decisive “Ain’t Hearin’ Ya,” where Dex delivers a killer verse over OG Parker’s stirring production: “I can’t ever lie, I ain’t with that / Hundred thousand in a Goyard bag / I’m in a Bentley truck, baby I ain’t in no f*cking Hellcat.” The trio also appears together on previously released singles like the playful yet charming “Rich & Reckless” and the braggadocious and bouncy “Big Dawg,” which arrived with a Cole Bennett-directed music video. Another album highlight is “I Like Those,” a Buddah Bless-produced track that embodies Rich Forever’s money-making mindset, with Rich and Jay unleashing their most unhinged bars: “Shorty too bad for him, f*ck it I’m spending a bag on her / I jumped in the whip and hit the gas on her / I have a ball and she just needs practice / I’m having chicken on me like Zaxby’s, too much designer, I just mismatched it,” Jay raps. Stay tuned for the video for "I Like Those," set to drop in the next few days.

Outside of the core Rich Forever trio, the collective taps Kodak Black, Trippie Redd, and Lil Crix for guest appearances. Trippie embodies the Rich Forever mindset on the high-octane “Going Up,” where he goes toe to toe with Rich and Dex in a heated, boastful verse. On the haunting “Let’s Get It,” Rich raps alongside Kodak and his “Vulture Love” signee Lil Crix about their untouchable status: “You ain’t got no bodies / Woke up and chose violence / I pay to snake your partner, I know you got a price,” Kodak spits.

Rich Forever 5 is the latest edition of the Rich Forever series, following up 2019’s Rich Forever 4. Praised by COMPLEX, HYPEBEAST, NME, and more, RF4 was a shining example of Rich Forever’s powerful chemistry and refreshing artistic formula. Featuring guest appearances from east coast trendsetter FERG and female R&B single Airi, Rich Forever 4 firmly established Rich Forever Music as a disruptive force in the rap industry.

Before founding Rich Forever in 2016, Rich The Kid rose to superstardom out of the Atlanta underground  with viral smashes “Plug Walk” and “New Freezer” featuring a savage verse from Kendrick Lamar. However the well-connected ATL raised wordsmith is widely credited as one of the early pioneers of the city’s trap scene. Most recently, Rich appeared on Ye and Ty Dolla $ign’s VULTURES 1 for a guest verse on Billboard #1 single "Carnival" alongside Playboi Carti. His stellar career includes a slew of wildly popular singles, in addition to iconic alignments with Lil Wayne, Young Thug, Kodak Black, Lil Tjay, and Migos. Rich tapped Famous Dex, who hails from the south side of Chicago, yet is heavily influenced by southern hip-hop, to join the Rich Forever collective after noticing his chart success with his 2018 debut Dex Meets Dexter. He continued to grind it out releasing a flurry of mixtapes that kept his name circulated in the game and eventually hit the Billboard Hot 100 chart with the A$AP Rocky collaboration, “Pick It Up.” To complete the Rich Forever trio, Rich the Kid signed born-and-bred New Yorker Jay Critch. Considered a hometown hero during his initial rise on the music scene in 2017, Jay has been fine-tuning his skills since the age of 14. The multi-talented spitter has an impressive list of features under his designer belt, including names like Cardi B, French Montana, and A Boogie wit da Hoodie.

With the long-awaited Rich Forever 5 out now, the Rich Forever collective is picking up where they left off and paving their own flex-filled path to the top.