New York rapper French Montana knows how to get attention. The hip-hop veteran has come through with new music and a visual to go with it coming courtesy of his new ‘Ratataaaaa’ anthem.

It’s all types of Big Apple vibes with hip-hop artist 2Rare alongside. Peep the details and keep scrolling to see Montana in his rap game bag.

Today, 3x Grammy-nominated, Diamond-certified recording artist, humanitarian, and entrepreneur French Montana releases new turn-up anthem “Ratataaaaa” featuring Philadelphia rapper and artist, 2Rare. The single is accompanied by a music video filmed at Montana’s childhood Gauchos Gym in the South Bronx, where he grew up playing basketball with his friends. Paying homage to where he’s from, the community that lives in the South Bronx and raised him is the backdrop of this new upbeat record with families, especially kids, being captured dancing to the new single as Montana playfully sings the recurring verse “Don’t play wit it, don’t play wit it, don’t play wit it, don’t play, ratataaaaa.”

Still keeping tabs on French Montana? Needless to say, he’s been very, very, very busy lately.

Recently Montana released Coke Boys 6: Money Heist Edition, the sixth tape in the Coke Boys series, which debuted #1 and#3 on iTunes Top Albums and #2 on Spotify’s Top Album Debuts in the US. Upon release, CB6: Money Heist Editiondebuted #1 and #3 on iTunes Top Albums and #2 on Spotify’s Top Album Debuts in the US. The album also reached #1selling R&B/Hip-Hop album of the week, and #1 selling independent album of the week during its debut week.

Some artists blur genres, but GRAMMY-nominated producer and recording artist French Montana blurs borders. His inimitable fusion of classic East Coast rhymes, wavy pop swagger, and international ambition elevated him to the forefront of the game on a global scale. In 2013, he released his freshman platinum-certified album Excuse My French. 2017 saw him ascend to superstar status with the blockbuster smash  “Unforgettable” [feat. Swae Lee], which cemented him in the “Billion Club” for streaming and earned a  Diamond certification from the RIAA, as the first African-born and first male artist from the South Bronx at the mecca of hip-hop to achieve this status. Meanwhile, his sophomore effort, JUNGLE RULES, went certified platinum and dominated the charts, and his 2019 album MONTANA was certified gold immediately upon release. He closed 2020 with the release of the long-anticipated CB5 (Coke Boys 5) mixtape, continuing a legacy he started over a decade ago. In 2021, he took it to the next level with his latest studio effort They Got Amnesia. In June 2022, Montana released his fifth-studio and first independent albumMontega, executive produced by longtime friend and legendary hip-hop producer Harry Fraud, bringing back Montana’s roots and original wave sound they’ve created.

At the same time, he has left an indelible mark on communities around the globe. In addition to becoming the very first rap ambassador of Global Citizen, he staunchly supported humanitarian efforts, spanning DACA, the viral Mama Hope#UNFORGETTABLE Dance Challenge, which raised over $500,000-plus, and his Pan-African health and education movement into Morocco with Care Morocco. 2018 also saw him become a U.S. Citizen after emigrating to the South Bronx from Morocco at just 13-years-old. This year, he launched a new joint-venture, NAQI Healthcare, an in-home and private accommodation detoxification services for clients in Florida, New York, Texas, and California in partnership with Guardian Recovery  Network. In October of 2022, Montana was honored with the “Innovator Award” at the Pencils of Promise Gala for his efforts in Uganda including the Unforgettable Global Healthcare Campaign and his work building the Suubi Center with Mama Hope and Global Citizen.

Recently, Montana dropped his highly anticipated Coke Boys 6: Money Heist Edition mixtape. Since 2010, Montana has been embedded in the mixtape era with his Coke Boys series playing a major role in his extensive catalog as a showcase for friends, members of Coke Boys Records, and industry stars alike. The latest installment is riddled with dynamic features from the original Coke Boys, French Montana, Chinx, and Cheeze alongside returning artists A$AP Rocky and Benny The Butcher. Upon release, CB6: Money Heist Edition debuted #1 and #3 on iTunes Top Albums and #2 on Spotify’s Top Album Debuts in the US. The album also reached #1 selling R&B/Hip-Hop album of the week, and #1 selling independent album of the week from January 6th to the 12th.