Just keeping it 100? Everyone loves music videos in 2023 but sometimes you have to settle for the next best thing. So you’ll have to settle for Key Glock’s new ‘Dirt’ official visualizer.

It’s all types of hard-hitting and solid sounds with a little bit of cinematic flexing. Peep the details and keep scrolling to hear and see Glock’s new banger.

A master of motivational, Memphis trap anthems, Key Glock tirelessly practices the hustle he preaches. Back again with another powerful single from his upcoming Glockoma 2 album, the Paper Route Empire playmaker shares “Dirt.” Backed by a heartening, vintage soul-sampling instrumental, the track finds Glock powering through life’s highs and lows while maintaining a sober perspective on the streets: “Number one rule: get that money, mane, (I learned that sh*t from Dolph)/It ain’t no shame up in my game, (I’m tryna get it off)/This street sh*t is just not the same, (most of these n****s soft).” 

"Dirt" follows “Work” as the latest single from Glockoma 2, the sequel to Glock's fan-favorite 2018 album Glockoma, home to some of his biggest hits, including the GOLD-certified bangers "Since 6ix" and "Gang Sh*t No Lame Sh*t." Five years later, Glock is keeping that same energy, returning to the no-nonsense lyricism that helped cement him as the hottest and coldest in his city. Currently available for pre-order, Glockoma 2 hits the streets on February 24th via Paper Route Empire.

Following the album’s release, Key Glock embarks on SiriusXM’s Hip-Hop Nation Presents: Key Glock - Glockoma Tour. The 32-date run kicks off on March 5th at Atlanta’s Coca-Cola Roxy, making stops in Detroit, Chicago, Los Angeles, Dallas, and more before wrapping up in Nashville, TN at Marathon Music Works on April 28th. Key Glock will perform his vast array of hits, including the recently Platinum-certified "Ambition For Cash" and the recently GOLD-certified "Dough." The tour features support from NC riser TiaCorine, Glock's Paper Route Empire brethren Kenny Muneyand Jay Fizzle, and Dallas rapper BigXThaPlug will join as a special guest for the Texas dates. With five dates already sold out, and low-ticket warnings for multiple other shows, tickets for SiriusXM’s Hip-Hop Nation Presents: Key Glock - Glockoma Tour are available now at keyglock.com.

Glockoma 2 heralds a big 2023 for Glock, and follows up PRE5L, Glock’s EP, released on in November 2022. The five-track project paints a way forward for the legendary Memphis label, as the 25-year-old rapper shows his determination to lead Paper Route Empire into a bright future. Released on #DolphDay, PRE5L is dedicated to Glock's mentor Young Dolph. Fans of Dolph and Glock can pay tribute to Dolph at the traveling Dolphland museum, which hit Houston this past weekend, before heading to San Antonio and Washington, DC in the near future.