Attack The Culture

View Original

Key Glock: The 'Presidential Rolex' shines super bright in the new music video

Rap heavyweight Key Glock is staying extra busy in 2023. It’s not enough to bless the world with his Glockoma 2 album, why not keep going strong and put out a deluxe edition ‘and’ new music video in the form of his ‘Presidential Rolex,’ yes?

It’s all types of celebrating with Key Glock on the mic. Peep the details behind the new tunes and keep scrolling for the full-fledged new music video.

Grinding every day 'til he reaches the top of the rap game, few artists in any genre work as hard as Key Glock. Announcing the expansion of his most recent project, the Paper Route Empire heavy-hitter announces Glockoma 2 (Deluxe), coming June 23 via Paper Route Empire. The new edition adds 8 brand new tracks to Glockoma 2, which peaked at #13 on the Billboard 200 chart upon its release in February. Featuring brand new productions from PRE's own Bandplay, Memphis hitmaker Tay Keith, and more, the upcoming Glockoma 2 (Deluxe) delivers the latest dose of unrefined, uncompromising street music to the masses...no frills, no features, just Glizzock.

To accompany the announcement, Glock shares "Presidential Rolex," his flex-heavy new anthem. Produced by Tay Keith, who layers an insistent piano line over sampled vocals and squonking orns, "Presidential Rolex" is a missive from the life of a young don, as Glock delights in stacking flexes until its clear that ordinary folks can't compete with his shine: "Pull a trigger make a scene, yeah just like Luther (Vandross!)/Blue diamonds in my pinky ring look like Aruba." In the 2BROB Film-directed video, the PRE rapper posts up with his team in front of a Memphis convenience store, as the 25-year-old rapper shows off his titular timepiece and sips on Dirty Sprite.

Glockoma 2 (Deluxe) follows in the wake of the "SiriusXM’s Hip-Hop Nation Presents: Key Glock - Glockoma Tour," featuring support from NC riser TiaCorine, Glock's Paper Route Empire brethren Kenny Muney and Jay Fizzle, and Dallas rapper BigXThaPlug. The "Glockoma Tour" criss-crossed the country with dozens of sold out dates. Glock recently paid tribute to his mentor Young Dolph with the “Love For The Streets Celebrity Car Show,” hosted by PRE and DJ Envy, which occurred in Memphis over Memorial Day Weekend, and included the final stop of the DOLPHLAND Museum.

No with over 10 million monthly listeners on Spotify and 59k tickets sold in 2023 alone, Key Glock is on the brink of taking his no-holds-barred Memphis sound to the mainstream. Stay tuned...#PRE5L.