Jazzu: The pop star vibes are thriving in the 'Razor Blade' music video

Who says Attack The Culture doesn’t get pop? Turns out I’m all in on international crooner Jazzu and her recently released ‘Razor Blade’ single plus music video.

It’s big time flexing and pure confidence coming from the popular singer. Completely tap in.

Pop powerhouse Jazzu unveiled her new single ‘Razor Blade’ on 18 October 2024, via the Creative Industries imprint. The heartfelt single received praise from acclaimed tastemaker publications CLASH and Metal Magazine. Over the course of her profound two decade career, Jazzu has amassed over 50 million streams across platforms, received an MTV Award and won Best Album, Best Music Video and Best Pop Artist at the M.A.M.A Music Awards in 2019. Additionally, she has graced stages with Grammy Award-winning Swedish band Koop, and notably opened for Rita Ora earlier this year in Lithuania. Jazzu also successfully hosted her own concert in June this year to an arena of over 20 000 Lithuanian fans. The single is being distributed by The state51 Conspiracy, a London-based label and distributor known for its long history working with some of the most respected labels such as Fish People (Kate Bush), Lo Recordings, Ghost Box (Pye Corner Audio), and swim (linked to Wire). 

Jazzu has been featured in major Lithuanian publications 15min, Delfi, Lrytas and Eastern European publication The Baltic Times. In her native Lithuania, Jazzu is considered a timeless icon. She has been touring her Welcome concert annually since 2019. She has been a judge on Lithuanian X-Factor for many years. For the making of ‘Razor Blade’, she has collaborated with the esteemed London-based producer Anthony Marshall (Britney Spears, Sheila Fergusson (3 Degrees), Nelly Furtado). This fruitful partnership will see more songs emerging over the coming months.

Jazzu (Justė Arlauskaitė) began her musical journey in her home country of Lithuania at 14-years-old, and was introduced to music by her grandmother who taught her how to play piano. Jazzu’s ability to seamlessly merge jazz, electronic and pop influences has made her a formidable force within the industry. At 15-years-old, she became the lead vocalist for the influential band Pieno Lazeriai. Following this, she pursued an education in music at Thames Valley College in London. Jazzu is influenced by the likes of Moloko, Amy Winehouse and Whitney Houston with her distinct Pop and R&B soundscape sure to be enjoyed by fans of soulful pop icons such as Adele, Amy Winehouse and Tyla.

‘Razor Blade’ begins as a ballad, with Jazzu’s vocals soaring through an impressive range with emotional depth and immaculate control. The instrumentation builds in intensity with foreboding drums and cinematic orchestral swells, culminating in Jazzu’s passionate closing sung passage, buoyed by epic choral backing vocals. The song recedes into a quiet, brooding outro, allowing the listener to emerge gentle from the powerful experience.

Jazzu comments: “When I sing this song, it’s like a ceremony for me – I sing all my pain away, acknowledging that I’m strong enough to always choose me and keep my heart safe. I’ll never let anybody hurt it again.”