OVO Sound's' Roy Woods delivers Bad Bad vibes in a good way
OVO Sound crooner Roy Woods knows how to set the mood. The crooner comes through with the visual treatment to his ‘Bad Bad’ anthem and it’s pure chill vibes.
From the production to the signature voice, Woods doesn’t hold back on his cinematic rollout. Cruising the streets and captures picture perfect moments, it’s a bad bad vibe in such a good way.
oday, Toronto R&B crooner Roy Woods releases his stirring new single “Bad Bad” via OVO Sound/Warner Records as well as announces an August 5th release date for his highly anticipated sophomore album, Mixed Emotions. Built around dark, bass-heavy percussion and elevated by sultry guitar notes, the song captures the feeling of someone special slipping through your fingers. The yearning tone is perfectly reflected in the video, which finds Woods processing the end of a relationship.
And in case you’re keeping tabs on Roy Woods, check out more deets on the R&B hitmaker.
A rhythmic blend of Caribbean and R&B influences, “Bad Bad” is a full sensory experience. “Loving me is a lesson, not even I could teach you,” Woods croons over multi-layered production by DJ Charlie B, Jay On The Juice, Yung Swisher, and Pitt Thakid. “It’s a song about when I learned to feel love again but realized that I wasn’t ready for what that came with,” the Canadian artist says. “I fell for them and they fell for me, but we just couldn’t be.”
Following May’s “Insecure,” “Bad Bad” is the second single from Woods’ forthcoming LP, Mixed Emotions, which is slated to release August 5th. Mixed Emotions arrives five years after the star's critically acclaimed debut LP, Say Less, which charted at #11 on Billboard’s Top R&B/Hip-Hop chart. In 2020, Woods followed it up with his Dem Times EP. To date, he has garnered more than 2 billion total global streams and 1.2 billion total US streams.
Woods has also left his mark on social media with more than 1.3 million TikTok “creates” across his catalog. With “Bad Bad” and the imminent arrival of Mixed Emotions, that number is destined to grow exponentially.
