SoFayGo: Get lost in the non-stop energetic 'Ye' music video
Forget Red Bull and 5-hour energy drinks, it’s all about the SoFayGo flex these days. The hip-hop artist always delivers and proves it with the new ‘Ye’ single and music video.
The song hits hard but it’s all about the visual flex in this case. Peep the details and keep scrolling to see SoFayGo in his cinematic bag.
Today, rising star and Cactus Jack sensation SoFaygo, has set the music world ablaze with the release of his new single and music video, "Ye” produced by longtime collaborators Bryceunkwn and y2tnb. This track showcases SoFaygo's unmatched talent and unique fusion of hip-hop and rock, captivating a new generation of listeners. “Ye” serves as the first release from SoFaygo’s forthcoming EP,GO+ coming this summer.
SoFaygo effortlessly blends genres in new single "Ye," creating a genre-bending masterpiece. His lyrical prowess shines through as he boasts about his success, from getting a check and shopping all day, to creating hit records with ease. With references to music icons like Kanye West ("I feel like Ye") and Kurt Cobain ("And I rock this shit out, man I feel like Cobain"), he pays homage to the legends while establishing his own footprint in the industry.
The accompanying music video pictures SoFaygo through retro camera lenses and iPhones as he dances and performs his new single “Ye.” The cinematography is reminiscent of the early 2000s, as it leaves the viewer with a sense of nostalgia from that period in time. The high-end home video presents SoFaygo on the subway, in parks, and in other locations singing what is soon to be his next big hit.
Like what you’re hearing? Need to learn more about SoFayGo? Say less.
Born in Grand Rapids, Michigan and raised in Cobb County, Georgia, SoFaygo is a massively buzzing 21-year-old artist who emerged from SoundCloud's underground “PluggnB” scene in 2020, a hybrid genre made from the melodic elements of R&B, the hammering 808s of trap, and the energetic lyricism of rap. After the release of his Lil Tecca-produced and Cole Bennett directed video-single "Knock Knock" in 2020, SoFaygo quickly transformed from a bedroom producer to a genre-defining artist, amassing an army of loyal fans with over 800,000 followers on instagram, 2 million monthly listeners on Spotify, and hundreds of millions of streams.
Signing under Travis Scott’s Cactus Jack Records shortly after and touring as direct support for Trippie Redd’s Tripp At Knight Tour, SoFaygo has since found himself at the forefront of an exciting wave of young new artists who are ushering in the next generation of Hip Hop. After releasing his projects Angelic 7 (produced entirely by Lil Tecca) and After Me SoFaygo appeared on the cover of XXL Magazine’s 2022 Freshmen issue before going onto release his 5-song EP B4PINK this past June. The EP served as a teaser to his debut album, Pink Heartz which showcases a version of SoFaygo that is fully himself—a more vulnerable, personal, and emotionally-attuned artist coming of age in the aftermath of a global tragedy as the doors swing open for a new generation of stars.
