JNR Choi: The new Asian Doll-assisted 'Zoom' has nothing to do with video conferences

There’s no slowing down the greatness JNR Choi is cooking up these days. With new music always on deck, he hits the green light on blessing the culture with his new Asian Doll-featured ‘Zoom’ anthem and as the title confirms - it’s zip-zero to do with boring video conference calls.

JNR Choi and Asian Doll connect on ‘Zoom’

Whether you’re here because the single artwork caught your attention or you’re down for new tunes, JNR and Doll come through super clutch on their newest anthem.

Gold certified rapper and model JNR CHOI enlists Asian Doll for his new single “ZOOM.” On this latest head turner release, CHOI gives us his spin on the popular Jersey Club sound. Layering short, emotive vocal bursts atop clean, adrenalised production, CHOI has mastered the art of less is more, whilst giving Asian the space to deliver one of her most commanding verses to date. This single is the next hit for the rising rappers.

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This newest single follows his latest single releases “Like Dat”, “Baby Fada”, and “Hate Me As You Love Me” (See Billboard coverage here.) The bold British model-turned-rapper is widely recognised as an international phenomenon for his monumental breakthrough track “To The Moon” featuring Sam Tompkins. Best described as an ethereal drill production, the smash hit picked up a Gold certification from the RIAA and has received remix duties from global superstars including US heavyweights Gunna, G Herbo, and Fivio Foreign and UK hotshots Russ Millions and M24. Totalling over half-a-billion streams and counting, the single landed in the Top 35 of the Billboard Hot 100 and catapulted to #1 on the Rhythmic & Rap Airplay Charts, further implementing the musician’s natural flair and talent.

Having first made waves in the fashion world for renowned houses such as Givenchy, Philipp Plein, AMIRI and Marcelo Burlon County of Milan, JNR CHOI started releasing music in 2016 and since has racked up a slew of tastemaker support from the likes of Billboard, Complex, Dazed, Pause Magazine and more.