Mary J. Blige's Pepsi and Live Nation Urban relationship just bubbled up
R&B singer Mary J. Blige really has no more drama in her life and only huge wins. From leading the way in ‘Power Book II: Ghost’ to putting all the attention on her during a mind-blowing Super Bowl halftime performance, the legendary crooner is leveling up with both Pepsi and Live Nation Urban.
Mary J. Blige intensifies her Pepsi relationship
At the start of the week, Blige is making headlines courtesy of announcing the inaugural ‘Strength of a Woman Festival and Summit’ with both Pepsi and Live Nation Urban. The event is set to take place in Atlanta, Georgia with 72 hours centered on music, comedy and community building from May 6th to May 8th.
Intentionally held over Mother’s Day weekend, the festival is unapologetically curated for and by women in the hotbed for creativity and culture, Atlanta, GA. As a 9x Grammy Award-Winning Singer, Songwriter, Actress, Producer, Philanthropist & Global Superstar, Mary J Blige has committed the majority of her career to amplify, empower, and give voice to BIPOC women through the art of music and truth-telling. This multi-touchpoint festival, which focuses on Music, Wellness, Tech, Beauty, and Financial Literacy is the evolution of her life’s mission and purpose.
Mary J. Blige reveals the summit’s true motivation and focus
With the announcement, Blige has added some context behind the motivation behind putting the massive event together.
"The idea for the festival came to us after early listening sessions of my latest album with my family and friends and women in the industry. Each time, the people in the room would share a story, oftentimes of heartbreak or pain, but they always ended with joy and love and how their girlfriends or mom or sister helped them find their voice and strength. We felt like after two years of being inside and having to endure so much, that this was the type of experience that people, especially women, deserved” stated Blige. “I'm so grateful to all of the performers, vendors, and participants for committing themselves to our inaugural event and I am so excited to do this in a city that has been rocking with me since the very beginning of my career. I am proud to create this with my sisters and I look forward to an undeniably beautiful and special experience."
The full line-up is on deck
While May is still a couple months away, the line-up for the star-studded multi-day event has already been revealed. Everyone from City Girls and Rubi Rose to Ella Mai and Baby Tate are on deck to take over.
Friday, May 6th
COMEDY SHOW at Buckhead Theater
Ms. Pat, Wanda, Just Nesh, Erica Duchess
FRIDAY NIGHT CONCERT (Night 1) at Tabernacle Atlanta
Kiana Ledè, Emotional Oranges, Rubi Rose, Inayah, MK XYZ, Omerettá the Great
Saturday, May 7th
SUMMIT at The Gathering Spot ATL
SATURDAY NIGHT CONCERT (Night 2) at State Farm Arena
Mary J. Blige & Friends, Chaka Khan, City Girls, Special Guest Ella Mai, Special Guests Xscape, Queen Naija, Baby Tate, Omerettá the Great
Sunday, May 8th
Mother’s Day Brunch at City Winery
Kierra Sheard, Le’Andria Johnson
**Lineup subject to change