PUMA Hoops: LaMelo Ball's LaFrancé Collection is as fire as you'd hope

Normally I would put a photo-heavy flex like NBA baller LaMelo Ball’s latest PUMA Hoops collaboration directly into the TRENDING PHOTOS section but when you’re dealing with something this dope, it’s vital you get premium placement, of course. The LaFrancé Collection? Oh yes.

PUMA Hoops has LaMelo Ball’s LaFrancé Collection on deck

While you’ll have two wait until mid-September to secure a pair, it’s still worth geeking out over these high-quality snapshots of what LaMelo is serving up right before the official NBA season tips off.

Today, PUMA Hoops and LaMelo Ball unveiled the PUMA x LaFrancé Collection, created in collaboration with LaMelo Ball’s lifestyle brand which specializes in streetwear and sportswear.

The collection represents an elevated and luxurious twist, weaving in a dramatic, yet romantic, take to on-court and off-court fashion and takes inspiration from traditional French floral patterns.

The debut PUMA x LaFrancé collection features fleur-de-lis graphics, complemented by fluorescent slime and alien claw marks. The collection features apparel and two footwear styles including a limited-edition MB.03 LaFrancé and a RS-XL LaFrancé, for more of a lifestyle feel. Apparel includes graphic tees, hoodies, shorts, jogger pants and more.

Retailing for $40-$125, the PUMA x LaFrancé Collection will be available Thursday, September 14 at PUMA.com, the PUMA mobile app, the PUMA NYC Flagship store, LaFrancé.com and at Foot Locker, Kids Foot Locker.