Lids' first-ever WNBA team hat collection has arrived
Keeping it 100? I am a fanatic when it comes to fresh hats. Whether it’s the Brooklyn Nets and New York Yankees or New York Giants and New Jersey Devils, you’ll always catch me fresh with a fire cap on. So of course Lids advancing the culture forward with its first-ever WNBA team hat collection? Epic.
Keeping it 100? I am a fanatic when it comes to fresh hats. Whether it’s the Brooklyn Nets and New York Yankees or New York Giants and New Jersey Devils, you’ll always catch me fresh with a fire cap on. So of course Lids advancing the culture forward with its first-ever WNBA team hat collection? Epic.
The WNBA Lids hats have arrived
The league keeps growing and fans have even more reason to pull through for games or even just lifestyle flexing with super fresh headwear. The details are as crispy as the hats look.
Unlike typical WNBA hats, this is the first time that New Era has designed fitted, team-specific WNBA headwear. Even beyond that, no other hat brand has released a fashion colorway specific for WNBA teams. Lids, through its Lids Hat Drop ecommerce and in-store platforms, is the first retailer to release a hat of this kind, with retro logos and side patches from previous years. Inspired by the nostalgic look of the women’s sports apparel industry, this first-of-its-kind collection is a nod to the first 8 WNBA teams that started in the inaugural season.
Since Lids’ founding in 1993, the brand has quickly expanded, to date there are over 1,500 Lids stores throughout North America, Europe, and Australia. Lids continues to be the world’s largest retailer specializing in the sale of officially licensed, branded, and fashion headwear, with over 30 million hats sold annually.
In collaboration with Made for the W, the collection will be sold online exclusively on LidsHatDrop.com exclusive and will only be available in-store at the recently opened Lids Hat Drop store in Jamaica, Queens, NY. Following the success of the Lids Hat Drop e-commerce platform which launched earlier this year, the new Lids Hat Drop store operates similarly to its e-commerce counterpart with exclusive and limited-edition drops every Friday at 11AM EST.
Quavo is the 'Fitted Santa' teller we need this Christmas season
It’s way deeper than rap when it comes to Quavo. The Migos leader is doing things way bigger than music-making and flexed his inner Morgan Freeman courtesy of teaming up with iconic hat brand Lids for a hilarious campaign.
It’s way deeper than rap when it comes to Quavo. The Migos leader is doing things way bigger than music-making and flexed his inner Morgan Freeman courtesy of teaming up with iconic hat brand Lids for a hilarious campaign.
Quavo stars in ‘Fitted Santa’ for Lids
Huncho’s new partnership features him sitting in his very own Santa chair at a Lids store reading ‘The Story of Fitted Santa’ showing how the special hat travels from person to person. It’s even handed out by Quavo himself to spread the holiday vibes this season.
Quavo’s starring role in the Fitted Santa campaign follows his signing with Lids as a partner in 2019 and debut his Atlanta Braves hat collaboration this past summer (just in time for the ATL native to see his beloved Braves win the World Series). Beyond Quavo, other Lids partners are participating in this Fitted Santa campaign – kicking off today through December 25 – to further spread the cheer include Las Vegas Raiders TE Darren Waller, Green Bay Packers RB Aaron Jones, and basketball skills trainer Chris Brickley.
As part of the Fitted Santa campaign, consumers can get a custom Fitted Santa “FS” pin with any $50+ purchase (in-store only) or a Fitted Santa design custom embroidered on a hat of their choice, available at any Lids store with a Custom Zone. Customers will also have the opportunity to enter to win exclusive Lids prizes in-stores, including a chance to win free hats for a year!