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Rich The Kid & Jay Critch: It's non-vegan goals in the 'I Like Those' music video

Who says you can’t enjoy a fire music video in the Attack The Culture NEWS section, right? It’s all eyes on rap duo Rich The Kid and Jay Critch delivering pure fire with their ‘I Like Those’ visual flex.

Who says you can’t enjoy a fire music video in the Attack The Culture NEWS section, right? It’s all eyes on rap duo Rich The Kid and Jay Critch delivering pure fire with their ‘I Like Those’ visual flex.

Rich The Kid and Jay Critch deliver with their ‘I Like Those’ music video

It’s all types of glowing going down here and I can’t get enough. Fresh from putting out a hard-hitting Rich Forever 5 studio album, the good times keep rolling with the ‘I Like Those’ music video.

Staying focused on hustling hard and stacking their cash, Rich Forever, the rap trio composed of Rich the Kid, Famous Dex, and Jay Critch, know they're not like the rest. Keeping the momentum high following the release Rich Forever 5, they share the video for "I Like Those," an album highlight featuring Rich The Kid and Jay Critch. Produced by Buddah Bless, the track embodies Rich Forever’s money-making mindset, with Rich and Jay unleashing their most unhinged bars: “Shorty too bad for him, f*ck it I’m spending a bag on her / I jumped in the whip and hit the gas on her / I have a ball and she just needs practice / I’m having chicken on me like Zaxby’s, too much designer, I just mismatched it,” Jay raps. In the video, Rich and Jay post up outside a Brooklyn bodega, smoking with their crew and subtly flexing their designer fits.

"I Like Those" appears on Rich Forever 5, the latest installment in the Rich Forever series. Praised by NPR, HYPEBEAST, BET and more, the 16-track project is designed to get the party started, providing luxurious bangers from start to finish. Highlight tracks include album opener “Sleep In Baguettes,” big-spender anthem “Lobster,” the assertive “Don’t Even Know Ya,” the OG Parker-produced “Ain’t Hearin’ Ya,” and the haunting “Let’s Get It” ft. Kodak Black. With additional features from Trippie Redd and Lil Crix, Rich Forever 5 is available everywhere via Rich Forever Music/Create Music Group.

Before founding Rich Forever in 2016, Rich The Kid rose to superstardom out of the Atlanta underground  with viral smashes “Plug Walk” and “New Freezer” featuring a savage verse from Kendrick Lamar. However the well-connected ATL raised wordsmith is widely credited as one of the early pioneers of the city’s trap scene. Most recently, Rich appeared on Ye and Ty Dolla $ign’s VULTURES 1 for a guest verse on Billboard #1 single "Carnival" alongside Playboi Carti. His stellar career includes a slew of wildly popular singles, in addition to iconic alignments with Lil Wayne, Young Thug, Kodak Black, Lil Tjay, and Migos. Rich tapped Famous Dex, who hails from the south side of Chicago, yet is heavily influenced by southern hip-hop, to join the Rich Forever collective after noticing his chart success with his 2018 debut Dex Meets Dexter. He continued to grind it out releasing a flurry of mixtapes that kept his name circulated in the game and eventually hit the Billboard Hot 100 chart with the A$AP Rocky collaboration, “Pick It Up.” To complete the Rich Forever trio, Rich the Kid signed born-and-bred New Yorker Jay Critch. Considered a hometown hero during his initial rise on the music scene in 2017, Jay has been fine-tuning his skills since the age of 14. The multi-talented spitter has an impressive list of features under his designer belt, including names like Cardi B, French Montana, and A Boogie wit da Hoodie.

With the long-awaited Rich Forever 5 out now, the Rich Forever collective is picking up where they left off and paving their own flex-filled path to the top. 

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Rich The Kid, Famous Dex & Jay Critch: The 'Rich Forever 5' album is still streaming pure fire

Dropped last week but my goodness if the Rich Forever 5 album doesn’t demand attention. Coming courtesy of the trio Rich The Kid, Famous Dex and Jay Critch? Audio flames from start to finish.

Dropped last week but my goodness if the Rich Forever 5 album doesn’t demand attention. Coming courtesy of the trio Rich The Kid, Famous Dex and Jay Critch? Audio flames from start to finish.

The ‘Rich Forever 5’ album demands endless streaming goals

Whether you want to keep it to the guest features like Kodak Black showing out on ‘Let’s Get It’ or want to binge all 16 tunes at once - the full-fledged repeat-friendly album slaps from start to finish.

United under a shared love of fame, fortune, and flexing, Rich Forever, the rap trio composed of Rich the Kid, Famous Dex, and Jay Critch, live the life that most can only dream of. Today, the collective reunites for Rich Forever 5, the latest installment in the Rich Forever series and their first joint project since 2019’s Rich Forever 4

Spanning 16 tracks, the album is designed to get the party started, providing luxurious bangers from start to finish. Opening with “Sleep In Baguettes,” the trio firmly establish that they’re not like the rest: “I sleep in baguettes, yeah the kid I’m rich forever / I got a play with a check, pulled up in a Lamb not a ‘Vette,” spits Rich the Kid. The project continues to keep the energy high with big-spender anthems like “Here” and “Lobster,” which find Rich trading bars with Jay Critch over bouncy production: “This money sh*t never get old, it ain’t borin’ / It’s a drizzle, I get dressed and it’s pouring,” Jay flexes on “Lobster.”

While the project as a whole uses different combinations of the trio, the album is at its strongest when the trio raps together. They come in blazing on the assertive “Don’t Even Know Ya” and the decisive “Ain’t Hearin’ Ya,” where Dex delivers a killer verse over OG Parker’s stirring production: “I can’t ever lie, I ain’t with that / Hundred thousand in a Goyard bag / I’m in a Bentley truck, baby I ain’t in no f*cking Hellcat.” The trio also appears together on previously released singles like the playful yet charming “Rich & Reckless” and the braggadocious and bouncy “Big Dawg,” which arrived with a Cole Bennett-directed music video. Another album highlight is “I Like Those,” a Buddah Bless-produced track that embodies Rich Forever’s money-making mindset, with Rich and Jay unleashing their most unhinged bars: “Shorty too bad for him, f*ck it I’m spending a bag on her / I jumped in the whip and hit the gas on her / I have a ball and she just needs practice / I’m having chicken on me like Zaxby’s, too much designer, I just mismatched it,” Jay raps. Stay tuned for the video for "I Like Those," set to drop in the next few days.

Outside of the core Rich Forever trio, the collective taps Kodak Black, Trippie Redd, and Lil Crix for guest appearances. Trippie embodies the Rich Forever mindset on the high-octane “Going Up,” where he goes toe to toe with Rich and Dex in a heated, boastful verse. On the haunting “Let’s Get It,” Rich raps alongside Kodak and his “Vulture Love” signee Lil Crix about their untouchable status: “You ain’t got no bodies / Woke up and chose violence / I pay to snake your partner, I know you got a price,” Kodak spits.

Rich Forever 5 is the latest edition of the Rich Forever series, following up 2019’s Rich Forever 4. Praised by COMPLEX, HYPEBEAST, NME, and more, RF4 was a shining example of Rich Forever’s powerful chemistry and refreshing artistic formula. Featuring guest appearances from east coast trendsetter FERG and female R&B single Airi, Rich Forever 4 firmly established Rich Forever Music as a disruptive force in the rap industry.

Before founding Rich Forever in 2016, Rich The Kid rose to superstardom out of the Atlanta underground  with viral smashes “Plug Walk” and “New Freezer” featuring a savage verse from Kendrick Lamar. However the well-connected ATL raised wordsmith is widely credited as one of the early pioneers of the city’s trap scene. Most recently, Rich appeared on Ye and Ty Dolla $ign’s VULTURES 1 for a guest verse on Billboard #1 single "Carnival" alongside Playboi Carti. His stellar career includes a slew of wildly popular singles, in addition to iconic alignments with Lil Wayne, Young Thug, Kodak Black, Lil Tjay, and Migos. Rich tapped Famous Dex, who hails from the south side of Chicago, yet is heavily influenced by southern hip-hop, to join the Rich Forever collective after noticing his chart success with his 2018 debut Dex Meets Dexter. He continued to grind it out releasing a flurry of mixtapes that kept his name circulated in the game and eventually hit the Billboard Hot 100 chart with the A$AP Rocky collaboration, “Pick It Up.” To complete the Rich Forever trio, Rich the Kid signed born-and-bred New Yorker Jay Critch. Considered a hometown hero during his initial rise on the music scene in 2017, Jay has been fine-tuning his skills since the age of 14. The multi-talented spitter has an impressive list of features under his designer belt, including names like Cardi B, French Montana, and A Boogie wit da Hoodie.

With the long-awaited Rich Forever 5 out now, the Rich Forever collective is picking up where they left off and paving their own flex-filled path to the top. 

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Rich The Kid: It's all types of big happiness atop the Billboard Hot 100 with ¥$ and Playboi Carti

Need some major bragging rights? How about being rap star Rich The Kid and geeking out from atop the Billboard Hot 100 chart with ‘Carnival’ capturing everyone’s attention alongside Ye, Ty Dolla $ign and Playboi Carti? Say less.

Need some major bragging rights? How about being rap star Rich The Kid and geeking out from atop the Billboard Hot 100 chart with ‘Carnival’ capturing everyone’s attention alongside Ye, Ty Dolla $ign and Playboi Carti? Say less.

Rich The Kid’s big happy with ‘Carnival’ atop the Billboard Hot 100

Rich couldn’t resist lighting up social media this week to toot his own horn about the song’s success. Along with saluting ¥$ and Carti, Kid also teased his upcoming new studio album.

‘# 1 on billboard with family @ye @tydollasign & @playboicarti Thank you to all the fans, my family that always support love! #V2 & My🆕 album exec prod. by Ye & Ty$ OTW 🎲 🎲’

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Rich The Kid: There's only 5 life rules to follow these days

Atlanta rapper Rich The Kid is simplifying life in 2023. The hip-hop artist has stepped up to share his thoughts on 2023 and what approaches. he’s taking to live a happily ever after life.

Atlanta rapper Rich The Kid is simplifying life in 2023. The hip-hop artist has stepped up to share his thoughts on 2023 and what approaches. he’s taking to live a happily ever after life.

Rich The Kid’s top 5 life rules

From staying focused to going the Master P state of mind - you know, no limit and all - it’s all in Rich’s top five life guidelines.

‘Yo, It is 2023, raise the bar , break barriers , don’t take no for a answer don’t be scared… you can be a dame or a Hov you choose’

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Lil Wayne, Rich The Kid + Meek Mill’s First-Week Album Projections Are Confusing

Maybach Music Group’s Meek Mill, Lil Wayne and Rich The Kid should have zip-zero problems getting onto the Billboard Top 200 based on their albums’ first-week projections. However, initial estimates show a very lop-sided comparison.

Maybach Music Group’s Meek Mill, Lil Wayne and Rich The Kid should have zip-zero problems getting onto the Billboard Top 200 based on their albums’ first-week projections. However, initial estimates show a very lop-sided comparison. 

Lil Wayne, Rich The Kid + Meek Mill’s First-Week Projections

Blame it on little promotion but Weezy F. Baby and Rich’s new Trust Fund Babies looks like it might struggle to get even a Top 10 look in its opening week. Meek Milly’s Expensive Pain is leading the way in estimates. 

After a squeaker for #1 on last week’s HITS Top 50, the first chart of Q4 could be shaping up for a similar race. First-day sales and streams have MMG/Atlantic’s Meek Mill projecting about 90k with his 18-track Expensive Pain project. Last week’s runner-up, Drake’s Certified Lover Boy (OVO/Republic), would need to fall by one-third to give Meek a path to #1 based on today’s projection.

Meek Mill (MMG/Atlantic) 85-95k total activity, 1-3k albums
Tony Bennett & Lady Gaga (Interscope/Columbia) 35-40k, 33-37k
Lil Wayne & Rich The Kid (Republic) 12-15k, <1k

Rich The Kid + Lil Wayne’s “Feelin’ Like Tunechi” Video Feels Good

A few days ago, rap stars Lil Wayne and Rich The Kid came through in the most unlikely of moments to drop their new Trust Fund Babies studio effort but not before unloading their must-see “Feelin’ Like Tunechi.”

The 4K video is pure cinematic gold and looks like it deserves to be an Oscar nominee. From posting up on luxury whips to reenacting a now-infamous and viral police investigation clip featuring none other than Lil Tunechi, you can’t help but embrace nearly 4 minutes of visual gold. 

Rich The Kid Decodes Putting New Album Together

Recently, Rich chopped it up with Apple Music 1’s Zane Lowe to discuss the new studio effort. 

“Man, it's exciting. I'm excited to get the response of the fans. I know they're going to go crazy when they hear it.”

In the same Q&A, Lil Wayne talked about his close-knit bond with the Atlanta rap heavyweight.

“First of all, Rich is like my little bro from day one, me and Rich had been rockin for years and we always said we were going to do something. We might do a song here and there, but we locked it in, got in there, and said we put our mindset and did it. As far as, as much as I gave on that, I do that every time I do anything.”

Lil Wayne Talks Inspiring Younger Artists

At the ripe old age of 39, Wayne knows he’s paved the way for current hip-hop stars. In the same Q&A, Weezy F. Baby talked about inspiring younger generations.

“Oh man, I don't think there's a, and I'm great with words. I don't think there is a word that can explain the feeling that I actually get. You know what I mean? Just the actual feeling, there's no word for that feeling. You can say grateful, thankful, I feel honored. But nah, it's a thousand, a million levels above that, when it comes to the actual feeling. Now I want to capitalize on something. Rich said, a lot of people always tell me how my music, my mixed tapes, or certain songs or something, got them through a certain point in their lives. I want them to know. I'll never say it, but I always want them to know, me doing that song at that certain time too has got me through that point in my life as well.”

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Here's Lil Wayne + Rich The Kid's 5 Best Apple Music Q&A Quotes

Atlanta rapper Rich The Kid and Lil Wayne have plenty on their minds these days. Fresh from dropping their new Trust Fund Babies studio album, the pair link up with Apple Music 1’s Zane Lowe to dish on a grip of hot topics.

Atlanta rapper Rich The Kid and Lil Wayne have plenty on their minds these days. Fresh from dropping their new Trust Fund Babies studio album, the pair link up with Apple Music 1’s Zane Lowe to dish on a grip of hot topics.

The Southern duo talk about their collaborative project coming together, Weezy F. Baby’s influence, Young Money Radio and a handful of other topics. To make life easier for you in this fast-paced environment, here’s five of the best quotes from their Q&A.

1. Rich The Kid Tells Apple Music About Their Joint Album ‘Trust Fund Babies’…

Rich the Kid: Man, it's exciting. I'm excited to get the response of the fans. I know they're going to go crazy when they hear it.

Lil Wayne: First of all, Rich is like my little bro from day one, me and Rich had been rockin for years and we always said we were going to do something. We might do a song here and there, but we locked it in, got in there, and said we put our mindset and did it. As far as, as much as I gave on that, I do that every time I do anything.

2. Rich The Kid Tells Apple Music About Collaborating With Lil Wayne…

Even my inspiration from when I first started, even before I was doing music, I remember parts of my life where his mixed tapes just got me through life. Like where I didn't know what I was doing, but his mix tapes and his music inspired me to go out there, hustle, and find a way to make it happen.

3. Lil Wayne On Inspiring Younger Artists…

Oh man, I don't think there's a, and I'm great with words. I don't think there is a word that can explain the feeling that I actually get. You know what I mean? Just the actual feeling, there's no word for that feeling. You can say grateful, thankful, I feel honored. But nah, it's a thousand, a million levels above that, when it comes to the actual feeling. Now I want to capitalize on something. Rich said, a lot of people always tell me how my music, my mixed tapes, or certain songs or something, got them through a certain point in their lives. I want them to know. I'll never say it, but I always want them to know, me doing that song at that certain time too has got me through that point in my life as well.

4. Rich The Kid Tells Apple Music About Learning From Lil Wayne…

Elevating everything, my brand, my music, my label. It's always about elevating to the next level. Watching Tune and how he built his empire. I'm just learning from him. I'm just trying to elevate and learn more, and learn more, and get better at it.

5. Lil Wayne Tells Apple Music About Hosting Young Money Radio…

It was fun doing the show actually. Being outside of myself, meaning I'm having the pleasure to do what you're doing right now. You know what I mean? Basically ask the questions and not be the one answering them. Not that I don't love doing that, but it was just something outside of myself, so that was the best feeling about it. Just knowing that every night it came, every night it comes on with all the guests I got. It's nothing about me, it's all about them and that was awesome. Because there were so many different guests on that I had to expand my mind. I had to make sure I knew what I was talking about, know who I was talking.

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