YG: The summer time anthem has arrived with 'Love Make' hyping up 'Just Re'd Up 3'
Forget all the kiddy stuff, it’s West Coast rap heavyweight YG coming through with grown man talk courtesy of his new ‘Love Make’ anthem. Summer love flexing? You better believe it.
YG comes through with a summer anthem courtesy of ‘Love Make’
Sure it starts slow and cute but let YG take over and it’s pure mature talk from himself to bae. It’s all types of late night audio and visual gems coming from YG these days.
Grammy-nominated, multi-platinum artist, and humanitarian YG unveils his latest single, "Love Make," produced by longtime collaborator DJ Mustard. This track marks a notable shift in YG’s musical style, blending soulful melodies with his signature storytelling. "Love Make" showcases YG's ability to seamlessly integrate nostalgic R&B vibes with modern hip-hop elements, delivering a sound that is both refreshing and evocative.
Love Make" opens with a nostalgic sample from Avant's 2002 hit "Makin' Good Love," setting the tone for the song’s chorus. The track seamlessly integrates this classic R&B vibe, creating a backdrop that is both familiar and refreshing. YG delivers his verses with vivid imagery and candid lyrics, exploring the dynamics of intimacy and relationships. His ability to juxtapose heartfelt choruses with his distinct narrative style brings a unique depth to the song, making "Love Make" a standout addition to his upcoming album, the eagerly awaited third installment of his famed ‘Just Re’d Up’ series, "Just Re'd Up 3." This release continues to showcase YG’s versatility as an artist through its compelling blend of old-school influences and modern storytelling. The accompanying music video poetically mirrors the lyrics with visuals, blending throwback R&B aesthetics and a modern look to complement the song's mix of nostalgic Avant samples and YG's contemporary rap cadence.
Most recently, YG took Bobbi Althoff to Compton on the latest episode of “The Really Good Podcast.” This followed the release of his latest single, “Stupid,” and its music video featuring Lil Yachty and Babyface Ray. Earlier this summer YG delivered an electrifying performance atKendrick Lamar’s highly anticipated Juneteenth celebration, "The Pop Out: Ken & Friends," at the Kia Forum in Inglewood. In 2024, YG has also released new singles, "Shake", "Weird," "Knocka,"each accompanied by striking music videos and distributed under his new multi-album global recordings partnership with BMG, signed through his 4Hunnid label.
ABOUT YG:
Keenon Dequan Ray Jackson, professionally known as YG, made his mark in hip-hop with the 2010 hit "Toot It and Boot It," securing a deal with Def Jam Recordings. Joining Young Jeezy's CTE World in 2013, his single "My Nigga" paved the way for his acclaimed debut album, "My Krazy Life," in 2014. YG's musical journey includes hits like "Left, Right," "Go Loko," and "Who Do You Love?" Notably, "Don't Tell 'Em" stands as his highest charting feature, peaking at number 6 on the Hot 100, while "Big Bank" is his highest charting solo record, reaching number 16 on the US Billboard Hot 100 chart. His studio albums include "Still Brazy" (2017), "Stay Dangerous" (2018), "4Real 4Real" (2019), "My Life 4Hunnid" (2020), and "I Got Issues" (2022). Additionally, he's released collaborative albums like "Kommunity Service" with Mozzy (2021) and "Hit Me When U Leave the Klub: The Playlist" with Tyga (2023). With over 10 billion global streams, a string of multi-platinum, platinum, gold certifications, and four consecutive Top 10 debuts on the Billboard Top 200, the Compton native’s impact resonates profoundly within the music industry.
YG's influence has been evident through his activism during the 2020 protests, marked by releases like "FTP (Fuck the Police)," and "War”. He is also respected by the Spanish community for his contributions to West Coast culture, as showcased in his modeling debut walking in California based Mexican-American designer WIlly Chavarria’s show at New York Fashion Week. YG’s own lifestyle brand, 4HUNNID, continues to impact at the intersection of fashion and culture, featuring lines such as "The Flame Footwear" with the sought after Block Runner series, his foray into loungewear with the "Komfort Kollection," and new venture in the wellness space with "Cherry Bomb," demonstrating his versatility and entrepreneurial vision across verticals.
As a humanitarian, YG remains dedicated to his community, donating $100,000 worth of food for Juneteenth and establishing the nonprofit 4HUNNID Ways, providing $10,000 in PPE to Los Angeles families in Emergency Crisis Housing due to COVID-19. Over the years, he’s partnered with a handful of like-minded organizations that are adjacent to his advocacy work, to conduct local holiday givebacks, and more.
