YhapoJJ: The 'Make Sum Noise' music video is a calling to all females to turn up
Who wants to say quiet with the weather getting nicer? Turns out rap crooner YhapoJJ is doing much more than setting moods courtesy of new audio gems like the ‘Make Sum Noise’ single and music video.
YhapoJJ delivers audio and visual fire with ‘Make Sum Noise’
The song goes hard but it’s all about the wildness and energy-driven ‘Make Sum Noise’ music video. Clocking in at just under two minutes, it’s more than enough time for Yhapo to ignite plenty of motion.
Fresh off appearing in Rolling Stones’ “2024 Future of Music” print issue that hailed him as a “young act at the vanguard of underground rap”, Yhapojj has just shared his new single “Make Sum Noise”. Serving as his second release of 2024, “Make Sum Noise”arrives on the heels of a momentous run for Yhapojj, following a breakthrough year in 2023 that was capped off by a riotous NYC show getting shut down by the NYPD in December, and February’s “hope ulike me” (1.5M+ Streams) – a track that Our Generation Music praised as “an embodiment of Yhapo’s quick ascent in the underground”. Led by his viral standout single “1o” (3.5M+ Streams), Yhapojj has quickly risen to the forefront of Hip-Hop’s new underground wave since breaking into the Top 100 of Apple Music’s ‘Top Albums’ chart with his 2023 EP, Evolution of Xur. After earning his place on Year-End lists like No Bells’ ‘Best Internet Rap of 2023’ and being named one of both OGM and COMPLEX's ‘Artists to Watch in 2024’, Yhapojj has emerged as a torchbearer for the forward-thinking “jerk” sound he’s helped pioneer. Continuing to showcase why he’s been hailed as one a definitive must-watch artist, Yhapojj’s new single “Make Sum Noise” is out now via Simple Stupid Records.
Defined by candy-coated production and full-bodied syrupy vocals, “Make Sum Noise” is a carefree, high-octane joyride. Clocking in at just under two minutes, and rooted in a single thrill-seeking refrain ("Where all the bitches at? / Can you make some noise?"), the new single showcases why Passion of the Weiss recently heralded Yhapojj as an artist using “his deep, distinct voice and an uncanny, hard to follow way of talk-rapping that isn’t easy to forget” to stand out among the pack. After using each release to level up last year, he followed up his previous high water mark in “You Lookin Gud” (1.3M+ Streams) only a month later with “1o”, and the entirety of his Evolution of Xur EP, going on a steady ascension ever since. After his viral show at Mercury Lounge in NYC was dramatically shut down due to massive overcrowding, it resulted in an impromptu concert in LES Skatepark (documented by Our Generation Music alongside fellow rising stars xaviersobased and Nettspend). Now with his second release of the year, “Make Sum Noise”, Yhapojj is continuing to push the boundaries of what underground Hip-Hop can sound like, while feeding the newfound demand for his idiosyncratic, melody-driven sound and refreshing emotional candor that has captured the imagination of the youth.
