PUMA: The first-ever indoor cycling shoes have finally arrived
Well, technically you’ll have to wait until September 24 to secure your own pair but for all of you Peloton bikers around the globe, PUMA has you more than covered with a signature Alex Toussaint collection ready to have you push the pedal - literally - to the metal, also literally.
Signature flexing on the competition from the comfort of your Peloton bike? Say less.
Global sports company PUMA has teamed up with world-famous Peloton instructor Alex Toussaint for a collaboration that includes the brands first-ever indoor cycling shoe.
The sleek silver and black silhouette is packed with high-performing technology that will enable any rider to take their performance to the next level.
A unique carbon fiber PWRPLATE outsole offers optimal structure throughout your ride, ensuring perfect form in each revolution, whilst PUMA’s unique Lacelss Disc Fit System combines comfort with practicality, giving each rider the confidence to push harder and go faster. The super-lightweight ULTRAWEAVE upper – designed to reduce weight and friction – is coupled with PUMA’s 3D PWRPRINT, providing enhanced stability and support, and is rounded off with Alex Toussaint’s signature branding.
“Two years ago I joined the PUMA fam with the goal of creating products that would revolutionize our industry,” said Alex Toussaint. “Since then we have launched and sold out an entire apparel collection, but this is without doubt my north star; my dream since day one. It’s a testament to the incredible amount of hard work that has gone in, on and off the bike. I believe we are truly doing something incredible and this is just the start,” he added.
Erin Longin, General Manager Run/Train at PUMA added “Alex embodies so many of our PUMA brand values and we are thrilled to reveal this first-of-its-kind collaboration; a celebration of our shared passion for health and fitness.”
The PWRSPIN x ALEX TOUSSAINT retails for $120 and is available exclusively on the PUMA mobile app on Friday, September 22 and available September 24 on PUMA.com and at the PUMA NYC Flagship store on September 29. To find out more follow @pumatraining on Instagram.
