Skylar Diggins-Smith and Kyle Kuzma are 100 percent here for the new PUMA and Balmain collaboration

Just when people think the first go-around was success, you have to double up and come through with the mind-blowing flex like how PUMA is stepping it up with Balmain. The powerhouses have reunited for a second giddy-up journey with some must-see gear.

The best part? How about having PUMA Hoops stars Skylar Diggins-Smith and Kyle Kuzma lacing up for the collaboration. Peep the details and keep scrolling for the up-close looks.

Balmain x PUMA’s newest collection centers around a special take on the historic Parisian house’s Balmain Court. For the limited-edition collaboration, the house’s basketball sneakers have been transformed with a golden Balmain tongue label, Balmain x PUMA heel webbing and one-of-a-kind Balmain basketball shoe box. These special-edition Balmain Courts make very clear the distinctive luxury fashion-meets-sports blend of this partnership, pairing the finest Italian leathers with the latest groundbreaking performance materials – including high-rebound ProFoam and high-abrasion rubber for multi-directional traction.

The capsule’s clothing designs give a distinctive Parisian savoir-faire twist to a host of familiar American silhouettes, including the court-ready Balmain warm-ups and uniforms, as well as Balmain x PUMA cap and tees. There’s also a special varsity jacket design riffing on the signature Balmain Teddy jackets often spotted on the house’s runways during Paris Fashion Week. But it’s clear that the sure-to-be instant classic of this collection has to be the sleek, black-and-gold, Balmain-logo’d basketball.


Professional basketball players and PUMA Hoops athletes Skylar Diggins-Smith and Kyle Kuzma are featured in the upcoming campaign for the Balmain x PUMA collab.

The limited-edition PUMA x Balmain Court will be available globally on Balmain.com and at the PUMA NYC flagship store, beginning February 18th. It will also beavailable on PUMA.com, beginning on February 18th for most regions of the world, and from February 28th in the United States.

Cyrus Kyle Langhorne

Vanilla Skyin’ 24/7 - with some form of Action Bronson and Curren$y playing on a daily - if not hourly - basis. AMC A-List fanatic and gaming goals daily from a stationary workout bike, of course. All contact: Cyrus@attacktheculture.com

http://www.attacktheculture.com
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