BBG Steppaa: Need an official anthem? The 'Just Because' music video goes hard from start to end

The ‘Just Because’ title is fire by itself but getting the audio from New Jersey rap rookie BBG Steppaa? Tough. But even better than the bars and production? How about a full-fledged music video? Say less.

This is the type of flex I need on repeat for endless Call of Duty: Modern Warfare III goals. Suited and booted, this is a certified banger and deserves both the audio and video attention. Tap in.

Today, rising Newark teenaged drill star BBG Steppaa releases the blistering new single “Just Because.” Listen HEREvia Priority Records. The bold beats produced by Ayyolucas and EliWTF complement BBG’s razor-sharp lyricism. The new track is emblematic of the 16-year-old’s irreverent, disruptive style. "Just Because" is accompanied by an eye-catching music video, which captures the up-and-comer’s dramatic delivery and effortless charisma. 

While the rapper is still new to the hip-hop game, his commanding presence and slick flow — not to mention his knack for calling it like it is with poise and presence — have already made him a force to be reckoned with.  

In the track’s Rari Digital (Lil Durk, 42 Dugg) directed music video, amidst quick-cuts and moody lighting, BBG Steppaa flexes and flosses for the camera like he’s been at it for years. Watch it HERE. Surrounded by tricked-out low-riders and sporting stylish threads, the gifted teen performer makes a lasting impression. In fact, the yellow low-rider is the same vehicle used by the legendary rap icon Tupac Shakur from his monumental “To Live And Die In LA” video. It's clear that his visual artistry is every bit as well developed as his musical prowess. 

"Just Because" follows the release of his rapid-fire track “Love and War,” which was preceded by the hard-hitting single "Nobody Outside" with Bloodie and DudeyLo. Prior to that, BBG's team-up with Harlem teen Sugarhill Ddoton “Spinnin’” was released, boasting an addictive groove and palpable energy. All of these tunes follow the DD Osama duet “Catch Up.” That song, which samples Eminem’s “Lose Yourself,” became a grassroots sensation for its potent precision.

BBG Steppaa has already turned heads with his ferocious bars, receiving a coveted co-sign from Chicago’s Polo G. Now, with “Just Because,” the breakout rapper offers a track that packs serious heat while featuring a hook that doesn't quit. On November 12, BBG Steppaa is bringing his music to the stage performing in Reno, NV at the Oak Room. 

Want to learn more about what BBG Steppaa is serving up? Say less.

BBG Steppaa has never had a plan B. “I never wanted to do nothing else,” he says. Over the past year, with his explosive anthems and distinct style, the 16-year-old Newark rapper has become the face of New Jersey’s burgeoning drill scene. Since releasing his first song in 2021 and becoming a rap staple in his city, he hasn’t taken his foot off the pedal—and he won’t stop until he becomes a household name. “Spinnin’,” a recent teamup with buzzing Harlem rapper Sugarhill DDot, is a perfect encapsulation of the aggressive style that has made BBG Steppaa one of the most exciting names in drill. Growing up in Newark’s South Ward, Steppaa always had his mind on music.

After a teacher at his school brought him to a local studio, he recorded his first song at the age of 10. But as he got older, his dreams of stardom came face to face with the realities of his neighborhood. Shortly after releasing his first music video, BBG Steppaa got arrested for gun possession and was kicked out of school. He turned all of his focus toward rap, with the aim of getting his mother and himself out of their situation. The path soon opened up after the release of “Catch Up,” a collaboration with fast-rising Harlem rapper DD Osama. As he prepares to release his debut album, he’s been recording songs that expand his sound beyond drill. Still, even with all of his success over the past year, he’s far from satisfied. “I just wanna be way bigger than I am now,” he says. “I wanna take it to the next level.”