KayOrAlpha: It's all types of hard-hitting vibes with 'Midnight Calls'

Who says Cinderella is the only one still up once the clock strikes 12? Turns out hip-hop artist KayOrAlpha is doing big things when ‘Midnight Calls’ and has the music video to prove it.

The South-East London puts in ample lyrical work on a regular basis but the new visual shows he’s nice-nice when the camera is rolling. Peep the details and keep scrolling to see Kay tap in.

Excluding an unrelenting cadence that depicts the vigorous sounds of South East London, “Midnight Calls” emerges as another incendiary drill offering from the 21-year-old rapper and creative. Manoeuvring across emotive guitar licks and sharp percussive textures, KayOrAlpha envisions the trials and tribulations faced through inner-city life, balancing disruptive influences with a crystal-clear focus and ability to distil a new generation of youth culture flourishing across his city and beyond. Brought to life with a gritty official music video, the young talent’s story-telling lyricism seamlessly shines with atmosphere and intent, as he reconciles the pressures experienced on the roads with an enlightened approach – a truly inspiring new name on a direct path to regaining breakout status in the UK landscape.

After a life-changing experience halted his musical journey, KayOrAlpha has been steadily perfecting his unique soundscape. A clear impulse for combining cut-throat bars and infectious instrumentals was drawn across his recent tracks “Lemme Introduce Myself (Intro)” and “Brodie’s Keeper” - amassing well over 100K views across GRM DAILY while receiving support from key tastemakers incl. MIXTAPE MADNESS, NOTION and VIPER MAGAZINE.

With backing from digital music NFT platform Songbits, KayOrAlpha’s authority and trailblazing musical delivery set him as one of London’s most exciting underground artists crashing into wider consciousness.