KayOrAlpha: The 'Origins' music video is all types of super flexing

Red pill? Blue pill? Both? Regardless of where you’re leaning, hip-hp artist KayOrAlpha comes through clutch with a hard-hitting new ‘Origins’ music video.

The song hits hard but adding the visual touch to this treatment? Of course it’s must-see. Peep the details and keep scrolling to get caught up in the cinematic flexing.

Elevated by eerie violin samples and chest-rattling 808s, the 21-year-old talent effortlessly bends words to his will while displaying an unapologetic flair moving with purpose and persistence. He delivers a menacing sound wave riddled with deeper messages, flexing his story-telling lyricism shining front and centre. Paired with a sharp set of visuals that embody the gritty sounds of South East London, Kay develops an unwavering confidence as battles the pains of his past and the bold temptations that take control. Speaking to his younger self with an inspired presence, ultimately fuelling the rebirth of his razor blade artistry and crystal-clear hunger for success as a bonafide talent on the rise.

Having staked his claim with a slew of addictive records including “Lemme Introduce Myself (Intro)”, “Brodie’s Keeper” and his most recent single “Midnight Calls”, gaining well over 200K views across GRM DAILY while amassing critical acclaim from the likes of NOTION, MIXTAPE MADNESS, ONES TO WATCH and VIPER MAGAZINE, the young emcee has gone on to share centre stage with breakout star JBEE and UK drill pioneer Tweeko – announcing one of the most exciting underground artists on the edge of mainstream realisation.

KayOrAlpha: It's all types of hard-hitting vibes with 'Midnight Calls'

Who says Cinderella is the only one still up once the clock strikes 12? Turns out hip-hop artist KayOrAlpha is doing big things when ‘Midnight Calls’ and has the music video to prove it.

The South-East London puts in ample lyrical work on a regular basis but the new visual shows he’s nice-nice when the camera is rolling. Peep the details and keep scrolling to see Kay tap in.

Excluding an unrelenting cadence that depicts the vigorous sounds of South East London, “Midnight Calls” emerges as another incendiary drill offering from the 21-year-old rapper and creative. Manoeuvring across emotive guitar licks and sharp percussive textures, KayOrAlpha envisions the trials and tribulations faced through inner-city life, balancing disruptive influences with a crystal-clear focus and ability to distil a new generation of youth culture flourishing across his city and beyond. Brought to life with a gritty official music video, the young talent’s story-telling lyricism seamlessly shines with atmosphere and intent, as he reconciles the pressures experienced on the roads with an enlightened approach – a truly inspiring new name on a direct path to regaining breakout status in the UK landscape.

After a life-changing experience halted his musical journey, KayOrAlpha has been steadily perfecting his unique soundscape. A clear impulse for combining cut-throat bars and infectious instrumentals was drawn across his recent tracks “Lemme Introduce Myself (Intro)” and “Brodie’s Keeper” - amassing well over 100K views across GRM DAILY while receiving support from key tastemakers incl. MIXTAPE MADNESS, NOTION and VIPER MAGAZINE.

With backing from digital music NFT platform Songbits, KayOrAlpha’s authority and trailblazing musical delivery set him as one of London’s most exciting underground artists crashing into wider consciousness.

KayOrAlpha: The drill movement keeps going strong with 'Brodie’s Keeper'

If you need your dosage of drill, look no further than KayOrAlpha’s new ‘Brodie’s Keeper’ music video. The song alone goes hard but the cinematic appeal?

Solid. Of course. Peep the details and tap into the hard-hitting clip.

Continuing to deliver a potent lyrical approach that belies his relatively young age, fast-rising artist and creative KayOrAlpha encapsulates the vigorous sounds of South East London across his latest cut. Seamlessly gliding atop the heavy, drill-soaked instrumental, the 21-year-old expresses the strength and resilience he’s gained across his turbulent journey, flaunting an unwavering confidence as he seeks to reclaim his place as a standout prospect in the UK rap landscape.

With the accompanying music video tailing an eventful night in Central London, the young talent manoeuvres through sharp cinematography and quick cuts that depict the pace and disorientation of London life against his calm, inspirational flows.

After a life-changing situation halted his musical career, KayOrAlpha has been steadily perfecting his craft, delivering sharp, potent visualisers that quickly earned the young talent breakout status. His recent track “Lemme Introduce Myself (Intro)” amassing 45K views on its GRM DAILY debut while receiving significant praise from key tastemakers incl. NOTION and VIPER MAGAZINE. A true multi-faceted artist, KayOrAlpha’s shining authenticity and flair will no doubt continue the hype surrounding one of London’s most innovative and exciting new names to a rise.