North Ave Jax goes up against the odds in his new Awful music video

North Ave Jax has plenty of things to smile about these days. Fresh from putting out his new LaZy, but I have goals studio debut, the Vermont native has stepped up with his new ‘Awful’ music video.

The visual hits hard and - as usual - North Ave comes through clutch on the visuals courtesy of his longtime friend and collaborator Love Kelly. Check out Jax in his cinematic bag.