Lola Brooke: It's a Brooklyn flex on full display in the 'Go To Yo Head' music video

New York rap star Lola Brooke stays on the steady music-making grind but I can’t lie - when it comes to the music videos? I’m fully tapping in. How about seeing the Brooklyn native glowing up with the ‘Go To Yo Head’ visual? Tough.

A few weeks after dropping this audio gem to the masses, LB delivers with her cinematic presentation. Completely lose your mind to Lola.

Breakout, Brooklyn-bred rapper Lola Brooke releases the official visualizer for her latest banger, "Go To Yo Head," today. The visual arrives a few short weeks after the track's dominating debut. 

"Go To Yo Head" packs a punch of power as Lola Brooke continues to make waves on the New York City rap scene. The track has been heralded as a 'Best New Track' by HYPEBEAST, one of the 'Best of New Music' releases from ESSENCE, and 'Best New Hip Hop' from XXL and UPROXX. The visual brings this acclaimed anthem to life, showcasing Lola's prowess on wax and vivid color.  

As Brooke's discography expands, her critical acclaim is growing in tandem. Just this week, Rolling Stone recognized another one of her 2024 releases, "No One Else," featuring Jeremih, as one of 'The 100 Best Songs of 2024—' another testament to her growing influence and talent. 

Few have stayed true to the roots of Brooklyn, New York while possessing the necessary charisma and talent to transcend its world-renowned identity. However, Lola Brooke has shown herself to be just that, while also making a stand-out case as one of the new heavyweights in a city that might boast the best legacy of Hip-Hop. Though petite in stature, her lyrical presence and personality cast a skyscraper-sized shadow over the game. With quotable lyrics and unforgettable bars, she delivers street-influenced songs with unwavering confidence and an unpredictable cadence that evokes an essence reminiscent of the golden age of Hip Hop as she leans into the future of music with genre-busting fire.  
  
Lola's love for rap started early; she dropped her first music video to a freestyle titled "2017 Flow" and instantly began to build a buzz in the city. She continued to release numerous songs, each displaying her incredible rapping skills and starlike persona, but her song "Don't Play With It" started to grab people's attention. Soon after, she began to perform at events such as Rolling Loud NYC, Break The Internet Fest, and HOT97's "Who's Up Next" showcase, as well as a halftime performance for her beloved hometown team, the Brooklyn Nets. During the first half of 2023, Lola embarked on her first nationwide tour with A Boogie wit da Hoodie, signaling her rising super-stardom status felt outside the East Coast. Later that year, she embarked on her first international touring stint, taking center stage on festival stages at WOO HAH! X ROLLING LOUD Festival in Rotterdam, Rolling Loud Portugal, Rolling Loud Germany, Splash Festival in Germany, Wireless Festival in Finsbury Park, London, Openair Festival in Frauenfeld Switzerland, and brought the efforts back to the states with acclaimed performance at Hot 97 Summer Jam, Rolling Loud Miami and Broccoli Festival. 
 
Lola Brooke's talent and hard work have not gone unnoticed. Her hit single 'Don't Play With It' featuring Billy B earned her a Platinum certification from RIAA and debuted on the Billboard Hot 100 charts, a testament to her growing popularity. She made her television debut at the prestigious 2023 BET Awards, where she was nominated for 'Best New Artist '. Lola's breakthrough was further recognized with a nomination for 'Best Breakthrough Hip Hop Artist' at the 2023 BET Hip Hop Awards and a feature as a 2023 XXL Freshman member. In November of 2023, Lola released her debut project, 'Dennis Daughter, a deeply personal reflection of her life experiences and a showcase of her versatility and range as a powerhouse artist. 
 
Lola's music is a reflection of the unbridled energy and resilience of Brooklyn. Her dominant flow and powerful rhymes captivate and mesmerize new fans daily, drawing them into the world of Brooklyn's music scene. As she continues to assert herself as New York's next hometown hero, her growing body of work, which has already tallied streams and views in the millions, is a testament to her undeniable talent. Standing at just 4'9", Lola Brooke is not just a rising star, but potentially music's NEXT BIG THING, a symbol of Brooklyn's enduring spirit and musical prowess.

Lola Brooke: Your fave NY rap grinder is ultra confident in the 'Shelter Baby' music video

Want even more reasons to love everything rap diva Lola Brooke is serving up these days? Look no further than what she’s cooking up courtesy of the ‘Shelter Baby’ single and music video.

The song goes extra hard but seeing LB in her rap game bag? Super tough. Tap in.

Lola Brooke: The rap diva's the 'Neighborhood Hero' we all need in the new music video

Want to put all your trust in law enforcement? Not really, so let’s split it up and give New York rap vixen Lola Brooke the chance to become the ‘Neighborhood Hero’ we all could trust in her new music video.

The confidence remains but it’s her flexing which keeps getting bigger and bigger. Embrace the cinematic flex.

Jonny Fastlane report: Lola Brooke and Timberland team up

If you want to get into contact with me, the best way to do it is on Instagram. If you want to say what up, if you want to tell me you love my videos, you can tell me that you hate my videos but the best way to do that is on Instagram. Peace y’all, Jonny Fastlane here. So, Lola Brooke teams up with Timberland. Let’s talk hip-hop!

Lola Brooke keeps it 100 on freestyles, putting out fire singles and everything in-between

There’s no doubting how talented Lola Brooke is. The hip-hop artist know show to hold things down in the booth but she’s even nicer on-camera with the witty movements and signature facial expressions. So seeing her chop it up with the legendary Sway Calloway about everything from her new ‘Don’t Play Wit It’ single to freestyle culture? Priceless.

Grab some popcorn and snacks. The conversation goes nearly 40 minutes. Tap in.

Lola Brooke is putting her freestyle skills on full display

New York’s own Lola Brooke is nice with the wordplay and there’s no denying it. But when it comes to the freestyle skills? It’s a whole different level of impressive.

The hip-hop artist lights up a fire Dipset instrumental and doesn’t slow down. Funk Flex has one with this.

Lola Brooke comes locked and loaded with 'Here I Come' music video

Who says you can’t rock heels and hop on the ATV? Brooklyn’s own Lola Brooke comes through with her newest visual - ‘Here I Come’ - and shows she’s out here looking for revenge - or at least the proper amount of respect for what she’s done in a short rap game run to this point.

The video clocks in at under two minutes but there’s not a wasted second.

Lola Brooke's 'Don't Play With It' is officially sitting on 1 million YouTube views

Need bragging rights? How about being a New York rapper on the hardcore grind like Lola Brooke with numbers to prove she’s sort of a big deal? More like a milli, a milli YouTube views on her legendary ‘Don’t Play With It’ music video.

Lola Brooke’s ‘Don’t Play With It’ is sitting on a million

With a signature sound and appeal to her come-up, Brooke’s smiling from cheek to cheek showing numbers don’t lie - especially when the Billy B-featured music video is officially over 1.1 million YouTube views in 2022.

Brooklyn-born rapper Lola Brooke achieves a new milestone for her viral hit "Don't Play With It," featuring fellow Brooklynite Billy B. The official music video, directed by Starr Mazi and creative directed by Lola Brooke has now landed 1 million + organic views via YouTube.

"Don't Play With It," has gone on to become a natural global hit, having amassed engagements on social media platforms (Tik Tok, Instagram, Twitter) in the multi-millions and favor from Hip Hop heavyweights Cardi B, Meek Mill, Latto, JT (City Girls). Media outlets such as XXL, Hype Bae, Essence, Notion Magazine, and more have praised the single for its irresistibly refreshing appeal reminiscent of the New York drill music scene.

On an unbreakable hot streak with no signs of ceasing, Lola Brooke has proven to be a force with her magnetic appeal as she carries the city of Brooklyn with her as the next face of New York.

Still trying to keep up with Lola Brooke’s explosion onto the rap scene? She’s remained grinding for the past few years and sparked attention in her teenage years.

Packed into Brooklynite raptress Lola Brooke’s petite frame are all the makings of the music world’s next superstar: a boisterous personality, the versatility to carve her space in any creative medium; and above all the lyrical ability to hold her own against any competitor. As the Hip-Hop world finally begins to make space for female artists, Lola Brooke not only stands out in a sea of interchangeable newcomers; she also has the self-awareness to recognize that she is still discovering herself as a young woman, and the confidence to let that self-discovery play out in her music. The resulting relatability allows her to connect with a fan base that will continue to grow with her.

Discovering Hip-Hop in her early teens, Lola was instantly drawn to this new take on poetry, the artform that had allowed her to navigate the challenges of adolescent life. She quickly made a name for herself on New York’s unforgiving freestyle circuit, drawing the attention of producer Reefa Slater, who signed her to his newly formed Team 80 imprint in 2016.

Lola Brooke's steady flow of releases and charismatic personality helped her to continue to grow her fanbase. The outcome with over a Million streams across 91 countries, on Spotify alone. As with several of her previous releases, her music has also caught the attention of the press, several of her music industry peers and even some of the OGs who have inspired Lola over the years: including Snoop Dog and Foxy Brown.

Lola Brooke brings the fire all Gator Season long in her new music video

It’s a New York ting when it comes to Lola Brooke and she’s ending the summer on a super fire note. For real. The hip-hop heavyweight blesses the world with her new ‘Gator Season’ music video and it’s packed with visual slaps.

From the fire background to making statements with gang-gang surrounding her, all eyes remain on LB from start to finish. Peep the details and keep scrolling to see Lola unleash the lyrical - and cinematic - beast.

Today, Lola Brooke unleashes the official music video to her rising new track “Gator Season,” which made its debut this past Friday [via Team Eighty]. The hard-hitting latest music visual from the princess of Brooklyn captures a striking depiction of boss domination to complement the strikingly stupendous track.

Lola re-connects with director Star Mazi (Don’t Play With It, Dummy Ummy) for the official music video to “Gator Season” as she brings to life the vicious track produced by Reefa Music [Lil Wayne, Rick Ross] and Gyard. Viewers get a first-hand look into Lola’s world of un-contained power, confidence, and expressiveness that juxtaposes the perceived might of the Bed Stuy-born artist who stands tall at 4’9. The intensifying visual pulsates in pressure with every second, leaving viewers hungry for more from the rising star.

“I knew I wanted to come up a concept that’ll be forever memorable. Powerful to match the pressure. When I came up with the treatment I wanted to bring to life my comfort with the feeling prioritized and protected while reminding people that even without protection I’m ready to address any problems sent my way”
– Lola Brooke

Need more on Lola? How about her newest project? Keep the scrolling going.

In the span of a few days since release, “Gator Season” has swept in an array of acclaim. The track was previewed on SoundCloud’s ‘The LookOut’ station via SiriusXM’s Hip Hop Nation as Lola took over airwaves to commence the new season of heat. “Gator Season” now occupies editorial placements on SoundCloud's ‘The Lookout’ and ‘NY Drill’ and is currently trending on Audiomack. Consequence of Sound highlighted the track for their ‘Rap Song Of The Week’ column and added, “Lola Brooke has maintained her ferocious flow while expanding her production choices on tracks like “Gator Season. In less than two minutes, Brooke establishes her territory as “Big Gator” with authority over a beat that still rings out with gothic bells and a pounding bassline.” Elsewhere, national publications such as Lyrical Lemonade, Hot 97 (editorial), Def Pen and more have joined in on the praise for the track as it continues to grow with acclaim.

Packed into Brooklynite raptress Lola Brooke’s petite frame are all the makings of the music world’s next superstar: a boisterous personality, the versatility to carve her space in any creative medium; and above all the lyrical ability to hold her own against any competitor. As the Hip-Hop world finally begins to make space for female artists, Lola Brooke not only stands out in a sea of interchangeable newcomers; she also has the self-awareness to recognize that she is still discovering herself as a young woman, and the confidence to let that self-discovery play out in her music. The resulting relatability allows her to connect with a fan base that will continue to grow with her.

Discovering Hip-Hop in her early teens, Lola was instantly drawn to this new take on poetry, the artform that had allowed her to navigate the challenges of adolescent life. She quickly made a name for herself on New York’s unforgiving freestyle circuit, drawing the attention of producer Reefa Slater, who signed her to his newly formed Team 80 imprint in 2016.

Lola Brooke's steady flow of releases and charismatic personality helped her to continue to grow her fanbase. The outcome with over a Million streams across 91 countries, on Spotify alone. As with several of her previous releases, her music has also caught the attention of the press, several of her music industry peers and even some of the OGs who have inspired Lola over the years: including Snoop Dog and Foxy Brown.

Lola has been hard at work and it is paying off with several videos in BET Jams rotation, appearances on Sirius XM's Shade 45 Grindsetters, being ranked on Audiomack's Artists To Watch, and being recognized on the coveted Spotify RapCaviar list and RapRadar.