Ben Affleck's Nike and 'Air' Jordan film is officially heading to theaters this spring

Low-key and high-key? I practically live by the Just Do It brand. It’s Nike all day and everyday. So of course buzz about Academy Award winner Ben Affleck’s new Air flick centering on the iconic Oregon franchise is not only a must-see but a story massive enough for the big screen.

Ben Affeck’s Nike movie is heading to the big screen

While details are still coming together, it looks like Ben, Amazon Studios and Warner Bros. Pictures have green lit the flick to hit theaters this April.

AIR directed by Ben Affleck, from Amazon Studios, Skydance Sports, Mandalay Pictures, and the first project from Affleck and Matt Damon’s Artists Equity, will receive a wide global theatrical release on April 5, 2023 in advance of its premiere in more than 240 countries and territories worldwide on Prime Video. 

In a first of its kind arrangement for the studio, Amazon Studios will distribute the film globally with Warner Bros. Pictures handling international as part of its distribution pact with Amazon’s MGM. 

“Ben, Matt, and this all-star cast have delivered a fantastic film that will move, inspire, and entertain audiences around the globe,” said Jennifer Salke, Head of Amazon and MGM Studios. “With Ben’s incredible direction, the film delivers a nostalgic look back at a culture-defining moment that absolutely lends itself to a global theatrical event."

Said director Ben Affleck: “Matt and I are very excited for audiences to see AIR and proud that it’s the first release from Artists Equity. The movie was an extraordinary experience where we had the honor of working with some of the best cast and crew in the business, all of whom brought passion, persistence, and creativity to a collective effort at recreating a remarkable and aspirational story. I appreciate and value Jen Salke’s faith in our ability to execute on and deliver a movie we are proud of, as well as her and Sue Kroll’s incredible ongoing support of the film. Amazon Studios, Skydance, and Mandalay were all critical to getting this done, and the film couldn’t have been made without them.  We value the steps it took on each of their parts to make it happen and want to thank them.

What exactly is Air all about? How about the centering on the partnership between NBA living icon Michael Jordan and Nike becoming game-changing?

From award-winning director Ben Affleck, AIR reveals the unbelievable game-changing partnership between a then rookie Michael Jordan and Nike’s fledgling basketball division which revolutionized the world of sports and contemporary culture with the Air Jordan brand. This moving story follows the career-defining gamble of an unconventional team with everything on the line, the uncompromising vision of a mother who knows the worth of her son’s immense talent, and the basketball phenom who would become the greatest of all time. 

Matt Damon plays maverick Nike executive Sonny Vaccaro and Affleck plays Nike co-founder Phil Knight with Jason Bateman as Rob Strasser, Chris Messina as David Falk, Matthew Maher as Peter Moore, Marlon Wayans as George Raveling, Chris Tucker as Howard White, Viola Davis as Deloris Jordan, Gustaf Skarsgård as Horst Dassler, and Julius Tennon as James Jordan – among others.

This marks the first time Affleck is directing a feature film starring Damon.  With a script penned by Alex Convery, AIR is produced by David Ellison, Jesse Sisgold, Jon Weinbach, Ben Affleck, Matt Damon, Madison Ainley, Jeff Robinov, Peter Guber, and Jason Michael Berman. Executive producers include Dana Goldberg, Don Granger, Kevin Halloran, Michael Joe, Drew Vinton, John Graham, Peter E. Strauss, and Jordan Moldo.