Saweetie: The rap diva keeps her word with delivering her 'Richtivities' to the world

Ready to turn up with some help courtesy of hip-hop star Saweetie? She’s turning up in a big way and showing out with the tunes with ‘Richtivities’ setting the tone.

Saweetie’s ‘Richtivities’ is non-stop fire and demands your attention

She’s been doing this for a long time but still has the glow and fire power of a rap artist still out here with things to prove. Saweetie does much more than deliver with her latest audio gem.

Grammy®-nominated, multi-platinum rap sensation Saweetie releases her lush new track “Richtivities.” Listen HERE and watch the visualizer HERE via ICY/Warner Records. Boasting a smooth and catchy beat, aspirational brags, and effortless swagger, the pop-off primed tune is the perfect addition to the NorCal native’s repertoire. It follows on the heels of "Do It for the Bay," a football-themed anthem for the San Francisco 49ers. 

On "Richtivities," Saweetie represents for all the “pretty bitches” (B- boss, I- intelligent, T- tough, C- CEO, H- hyphy) getting riches. "Super fine, bills paid doin' fine" she raps over swelling strings and tight percussion. "Don't forget, expensive bitch by design." That takes us to the sing-along chorus: "I'm doing rich shit, pretty bitch shit." The track inspires listeners to live their best life and is soon to become the theme song to having a good time

"Richtivities" comes in the wake of announcing that Saweetie will join Ne-Yo and 2 Chainz in the third season of Starz’s hit series ‘BMF.’ Saweetie will play Keeya, a former college athlete who’s connected in the streets of St. Louis. The drama returns on March 1 and is executive produced by Curtis “50 Cent” Jackson for his G-Unit Film and Television in association with Lionsgate Television for Starz. Last year, she guest starred on ‘Bel Air’ (Peacock) and continues to make waves in entertainment, proving she’s a multifaceted force to be reckoned with. 

About Saweetie:

As a dynamic powerhouse, Saweetie continues to solidify herself as a multifaceted artist with her chart-topping songs, successful collaborations, philanthropic endeavors, and captivating on-screen performances. Born Diamonté Harper in Northern California, Saweetie was raised in a multi-ethnic household with her father being of African-American descent and her mother being of Filipino-Chinese descent. Saweetie was exposed to a wide range of music genres, which would later influence her own sound and identity as a trailblazer for young, culturally diverse individuals around the world. After attending USC and earning a Bachelor's degree in Communications, Saweetie began to focus on her music career. Since then, Saweetie has accumulated over 5.4 billion career streams from her chart-topping hits such as the RIAA certified platinum “Tap In” and 4x platinum “My Type” and "Best Friend," featuring Doja Cat, which also earned two GRAMMY® Award nominations. In addition to numerous awards and accolades in the music space, Saweetie has also launched her own jewelry line “ICY'' while also solidifying herself as a global brand through her brand partnerships and campaigns with companies such as McDonald's, MAC, Crocs, Quay, Revlon, Champion, and PrettyLittleThing to name a few. With a comprehensive portfolio spanning so many different avenues, Saweetie’s global influence continues to grow with each subsequent project.  

Cyrus Kyle Langhorne

Vanilla Skyin’ 24/7 - with some form of Action Bronson and Curren$y playing on a daily - if not hourly - basis. AMC A-List fanatic and gaming goals daily from a stationary workout bike, of course. All contact: Cyrus@attacktheculture.com

http://www.attacktheculture.com
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