Pizza Hut: Underground subway station deliveries legit happened with 'TMNT: Mutant Mayhem' on deck

What’s the best way to get excited about the new TMNT: Mutant Mayhem movie hitting theaters August 2? How about Pizza Hut geeking out with an insanely cool underground deliveries in a New York City subway station campaign? Radical!

Pizza Hut is ready for the new TMNT movie, too

All it took was a random poster encouraging people to text over a turtle emoji and in exchange Pizza Hut grub was delivered right to them, as if they were one of the iconic crime-fighting characters. Needless to say, if you’re reading this it’s too late - the epic test has since ended.

Pizza Hut and the upcoming feature film Teenage Mutant Ninja Turtles: Mutant Mayhem are uniting for an undeniably radical collaboration. In honor of the film hitting theatres nationwide on August 2, Pizza Hut is reaching new heights – or depths, rather – by testing “Underground Deliveries” for a limited-time only in New York City.

With the fictional home of the Ninja Turtles being in an abandoned subway station, it was only fitting for the Underground Deliveries test to take place at a local New York City subway station. Select pizza lovers in Manhattan experienced an underground delivery by texting the Turtle Emoji to a dedicated hotline number which then placed an order for Pizza Hut pizza. Once ordered, Pizza Hut promptly prepared and delivered the piping hot pizza within minutes directly to the marked “Pizza Drop Zone” within the subway station.

It’s more than just underground deliveries from Pizza Hut. The franchise even has a game branded toward TMNT and pizza, of course.

In addition to its iconic Underground Delivery test, Pizza Hut is unveiling a handful of other exciting elements to its partnership with the TMNT film including a Pizza Power Mobile AR Game, specialty mutant mayhem themed pizza boxes, co-branded TV ads and cameos within the film coming out on August 2.

Seth Rogen's 'Teenage Mutant Ninja Turtles: Mutant Mayhem' is really happening

It’s hard to not give Seth Rogen the benefit of the doubt with Teenage Mutant Ninja Turtles: Mutant Mayhem gearing up for a big screen premiere in the coming months. The 80’s baby director and filmmaker has the stakes high and by the look of the flick’s new trailer and poster, it’s going to be all types of must-see vibes.

The new Seth Rogen TMNT movie might be must-see

From the jam-packed trailer to the breakdown on what the flick is stuffed with, all signs point to making it to theaters this August for Seth’s much-needed movie.

After years of being sheltered from the human world, the Turtle brothers set out to win the hearts of New Yorkers and be accepted as normal teenagers through heroic acts. Their new friend April O’Neil helps them take on a mysterious crime syndicate, but they soon get in over their heads when an army of mutants is unleashed upon them.

Paramount Pictures and Nickelodeon Movies Present

A Point Grey Production

Directed by 

Jeff Rowe

Co-Director

Kyler Spears

Based on the Teenage Mutant Ninja Turtles Characters Created by Peter Laird and Kevin Eastman

Produced by

Seth Rogen, Evan Goldberg, James Weaver

Executive Producers

Ramsay McBean, Josh Fagen

Cast

Micah Abbey, Shamon Brown Jr., Hannibal Buress, Rose Byrne, Nicolas Cantu, John Cena, Jackie Chan, Ice Cube, Natasia Demetriou, Ayo Edebiri, Giancarlo Esposito, Post Malone, Brady Noon, Seth Rogen, Paul Rudd, Maya Rudolph