It Is What It Is: Monday’s episode focuses on Josh Allen slaying the Lions, Steelers coming up short and the Giants lost season
You know it’s big talk whenever ‘It Is What It Is’ is broadcasting. With Monday fully rocking, what better way to turn up than seeing Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e dishing on this past weekend’s football games?
You know it’s big talk whenever ‘It Is What It Is’ is broadcasting. With Monday fully rocking, what better way to turn up than seeing Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e dishing on this past weekend’s football games?
The ‘It Is What It Is’ Monday broadcast is all football talk
While there’s plenty to geek out about from NFL analyst and legend Michael Irvin chiming in to analyzing the Buffalo Bills putting in ample work - how can you overlook the tragedy of the New York Giants season? It’s all here.
It Is What It Is: Thursday’s episode centers on Cam’ron’s epic trantrum, unreleased music and Trae Young’s Knicks dominance
There’s no telling what’s brewing with the ‘It Is What It Is’ crew when they’re serving up the way they have in recent days. From Snoop Dogg’s surprise cameo and Stat Baby’s ‘White Chocolate’ admirer to Cam’ron throwing a tantrum over unreleased Ma$e collaborations? My goodness.
There’s no telling what’s brewing with the ‘It Is What It Is’ crew when they’re serving up the way they have in recent days. From Snoop Dogg’s surprise cameo and Stat Baby’s ‘White Chocolate’ admirer to Cam’ron throwing a tantrum over unreleased Ma$e collaborations? My goodness.
The ‘It Is What It Is’ Thursday broadcast is pure flames
It’s pure comedy and entertainment from start to finish for a must-watch Thursday broadcast. Completely lose yourself in the hilarious moments.
It Is What It Is: Wednesday's episode focuses on NBA buzz, Titletown talk and Jimmy Butler rumors
You know the vibes are right on Hump Day when the ‘It Is What It Is’ crew are back in action with nearly 60 minutes of pure fire. Focusing mostly on the NBA talk but putting ample attention on some NFL buzz, it’s all types of big talk going down from Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e.
You know the vibes are right on Hump Day when the ‘It Is What It Is’ crew are back in action with nearly 60 minutes of pure fire. Focusing mostly on the NBA talk but putting ample attention on some NFL buzz, it’s all types of big talk going down from Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e.
The ‘It Is What It Is’ crew come through with NFL and NBA hot takes
From the opening sequencing focusing on healthcare to dishing on boxer Tank Davis ready to hang up the gloves, it’s all types of intense and wild moments from start to finish.
On this episode, Ma$e lets us know if TITLETOWN is on the move this season in the NBA! Who's the team to beat in the Western Conference this year & are the Mavericks regretting signing Klay??? Then, Jimmy Butler is rumored to be leaving Miami, where is the best place for him to land?! Finally, Tyrod Taylor and Draya Michelle's housing situation!
It Is What It Is: Tuesday's episode features a diehard fan, ethers Aaron Rodgers and analyzes NFL wildness
You already know whenever ‘It Is What It Is’ receives top of the site love, it’s a must-watch episode. The crew of Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e always deliver but this Tuesday broadcast is pure flames.
You already know whenever ‘It Is What It Is’ receives top of the site love, it’s a must-watch episode. The crew of Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e always deliver but this Tuesday broadcast is pure flames.
It Is What It Is goes all-out on a must-see Tuesday broadcast
From focusing on the NFL wildness and bad boy Aaron Rodgers to highlighting a diehard show fanatic, it’s all types of must-see moments banking in at well over an hour in runtime.
On this episode, the Monday Night Football game between Winston & Bo Nix was a banger but ended in the most Jameis way possible with a PICK-6! Is Bo Nix your pick for Offensive Rookie Of The Year?? Then, Killa says football is getting too soft after the crazy play that knocked out Jags QB Trevor Lawrence out the game vs. the Texans, was it blown out of proportion? (Pause) Next, Ma$e goes OFF on Aaron Rodgers & says he's to blame about everything going bad in NY with the Jets. Finally, do you guys believe in Aliens or nah?!
It Is What It Is: Thursday's broadcast is about epic NFL Week 11 games, Deion Sanders' future and more
Can’t get enough of what’s brewing with the ‘It Is What It Is’ crew? Look no further than the consistency they’re showing especially with today’s focus centering on the NFL Week 11 matchups, a massive Eagles/Commanders game tonight and what’s on deck for Deion Sanders’ future.
Can’t get enough of what’s brewing with the ‘It Is What It Is’ crew? Look no further than the consistency they’re showing especially with today’s focus centering on the NFL Week 11 matchups, a massive Eagles/Commanders game tonight and what’s on deck for Deion Sanders’ future.
Thursday’s ‘It Is What It Is’ is loaded with NFL big talk
You know whenever an episode goes over 60 minutes, it’s loaded with fire content. Endless NFL talk and the living legend himself Michael Irvin checking in? Must-see.
On this episode, The PLAYMAKER is back!! We breakdown the NFL week 11 games, Commanders vs Eagles, Steelers host the Ravens for the battle of first place in the AFC North, Bills & Chiefs once again duke it out & Deion Sanders would look Gangsta in Raiders Colors!
It Is What It Is: Wednesday's episode focuses on Steph Curry's epic night, Shedeur Sanders checking in and more
There’s really no doubting anymore - Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e easily have one of the best hip-hop sports podcasts in The Culture right now and show no signs of slowing down. Getting over an hour of epic chatter ranging from the NBA In-Season Tournament face-off between Steph Curry’s Golden State Warriors and ex-teammate Klay Thompson’s Dallas Mavericks to college superstar quarterback Shedeur Sanders checking in - it’s a wild Wednesday broadcast.
There’s really no doubting anymore - Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e easily have one of the best hip-hop sports podcasts in The Culture right now and show no signs of slowing down. Getting over an hour of epic chatter ranging from the NBA In-Season Tournament face-off between Steph Curry’s Golden State Warriors and ex-teammate Klay Thompson’s Dallas Mavericks to college superstar quarterback Shedeur Sanders checking in - it’s a wild Wednesday broadcast.
The ‘It Is What It Is’ Wednesday episode is pure awesomeness
From start to finish - it’s pure fire and fun antics coming courtesy of the ‘It Is What It Is’ trio. With the fun starting off with Sanders tapping in to the endless topics - it’s 60-plus minutes of must-see and must-hear content.
On this episode, Killa gets THE NUMBER ONE QB IN THE COUNTRY to call into the show & surprise the crew! Shedeur Sanders talks about creating his own family legacy, playing with his dad, the Cam Newton exchange & why he keeping receipts! Then, Steph Curry ruins the homecoming for Klay Thompson & Joel Embiid is back... Kind of!
It Is What It Is: Cam'ron, Stat Baby and Ma$e dish on Aaron Rodgers capping, NFL games and more
I promise - I’m 100 percent here for all things ‘It Is What It Is’ and they’re clearly not slowing down - at all. So it’s only right to show the crew big love at the top of the site. From dishing on New York Jets’ Aaron Rodgers to NFL games starting up tonight, it’s all eyes on Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e.
I promise - I’m 100 percent here for all things ‘It Is What It Is’ and they’re clearly not slowing down - at all. So it’s only right to show the crew big love at the top of the site. From dishing on New York Jets’ Aaron Rodgers to NFL games starting up tonight, it’s all eyes on Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e.
It Is What It Is delivers as expected
From tonight’s San Francisco and Seattle Seahawks face-off to dishing on Aaron Rodgers, it’s a full hour of entertainment. Lose yourself in the fun.
It Is What It Is: Cam'ron, Treasure 'Stat Baby' and Ma$e return with NFL legend Michael Irvin
It’s wild to think how fast the ‘It Is What It Is’ brand has blown up over the past 36 months but it is what it is - and that’s a good thing. So how about returning for season five with NFL living legend Michael Irvin? Super tough.
It’s wild to think how fast the ‘It Is What It Is’ brand has blown up over the past 36 months but it is what it is - and that’s a good thing. So how about returning for season five with NFL living legend Michael Irvin? Super tough.
The ‘It Is What It Is’ show returns with the legend Michael Irvin
It’s no secret the NFL season is back-back and so are Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e. How about turning things up a few notches with a fresh addition like retired Dallas Cowboys superstar Michael Irvin? Oh yes.
Cam’ron and the “It Is What It Is” sports show announce Michael Irvin as the show’s newest football analyst for season 5, starting September 2nd.
Michael Irvin worked for the NFL Network for 15 years as an analyst. Irvin also spent several years providing football analysis on ESPN’s First Take, GET UP, Sunday NFL Countdown, and other ESPN programs.
Before his commentary career, Michael Irvin was deemed the “playmaker” for the Dallas Cowboys. He was a key piece in the Cowboys' football dynasty, which won three Super Bowl titles in the 1990s.
Michael Irvin is a member of the Hall of Fame All-1990s NFL team, a 5x Pro Bowler, a 1x All-Pro, and a member of the Pro Football Hall of Fame. In his 11-year career, he caught 750 passes for 11,904 yards and 65 touchdowns. He earned his 5 Pro Bowl selections from 1991-1995.
The September 3rd episode discussed Anthony Edwards’s comments about the skill set of the Jordan era of NBA legends, the NFL’s historical record of 15 Black Quarterbacks starting week 1, and whether or not Bills Quarterback Josh Allen is overrated.
The “It Is What It Is” sports show can be found exclusively on YouTube. The show can be found on Instagram @itiswhatitis_talk and X @ITISWATITISTALK
Cam’ron, It Is What It Is, can be found on Instagram @mr_camron @itiswhatitis_talk @all32nfl
It Is What It Is: The trio dishing on Paul George's future plans, the Detroit Pistons' coaching shake-up and Stephen A. Smith
If there’s one thing you can count on when it comes to the ‘It Is What It Is’ broadcasts, you know it’s solid content clocking in around an hour with the trio of Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e so today’s topics center on all types of NBA topics.
If there’s one thing you can count on when it comes to the ‘It Is What It Is’ broadcasts, you know it’s solid content clocking in around an hour with the trio of Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e so today’s topics center on all types of NBA topics.
The ‘It Is What It Is’ crew dish on Paul George, NBA rumors and plenty more
It’s priceless moments whenever Killa leads the way and having Stat Baby and Mason Betha add their signature commentary? Epic. Tap in.
It Is What It Is: The deep dive into the current NBA playoffs for 60 minutes is must-watch
The trio are back and in all honesty, they’ve never left but seeing Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e dishing on the next round of the NBA playoffs? Must-see.
The trio are back and in all honesty, they’ve never left but seeing Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e dishing on the next round of the NBA playoffs? Must-see.
The ‘It Is What It Is’ crew dish on the NBA playoffs
Over 60 minutes of fire content and talking about the match-ups, NBA MVP candidates and Miami Heat’s Jimmy Butler? Epic.
It Is What It Is: Cam'ron, Stat Baby & Ma$e's must-see entertainment is ready for 'Best Sports Podcast' title
The Culture already knows Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e have the best sports show in the game - sorry ESPN and FS1 - but how about making it official-official? Turns out those numbers won’t lie with the show getting nominated for ‘Best Sports Podcast’ in the 28th annual Webbys.
The Culture already knows Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e have the best sports show in the game - sorry ESPN and FS1 - but how about making it official-official? Turns out those numbers won’t lie with the show getting nominated for ‘Best Sports Podcast’ in the 28th annual Webbys.
It Is What It Is gets the ‘Best Sports Podcast’ nod
While votes will ultimately determine the final outcome, it’s clear Cam, Stat Baby and Ma$e are adding up the amount of co-signs and global support for their must-see weekday broadcast with the nod.
The sports show “It Is What It Is” with Cam’ron Giles, Mason “Ma$e” Betha, and Treasure “Stat Baby” Wilson announced yesterday that it has been nominated for Best Sports Podcast in the 28th Annual Webby Awards.
Hailed as the “Internet’s highest honor” by The New York Times, The Webby Awards, presented by the International Academy of Digital Arts and Sciences (IADAS), is the leading international awards organization honoring excellence on the Internet. IADAS, which nominates and selects The Webby Award Winners, is comprised of Internet industry experts including Marian Croak, VP of Engineering – Responsible AI & Human-Centered Technology, Google; Sarah Harden, CEO, Hello Sunshine; Tobe Nwigwe, Artist & Actor; Shigetaka Kurita, Artist & Father of Emojis; Severin Hacker, Cofounder & CTO, Duolingo; Law Roach, Image Architect; Yann LeCun, VP & Chief AI Scientist, Meta; Roxane Gay, Host, The Roxane Gay Agenda; Quinta Brunson, Writer, Director and Actor; Questlove, DJ and Producer; Todd Kaplan, Chief Marketing Officer, Pepsi Co; Ashley Murphy, VP Global Consumer Marketing, Rare Beauty; Nelly Mensah, VP of Digital Innovation, Global Head of Web3 and Metaverse, LVMH; Jim Habig, Vice President Marketing, LinkedIn; and Tonya Custis, Director of AI Research, Autodesk.
“It Is What It Is” with Cam’ron and Ma$e launched in February 2023 under Cam’s COME AND TALK 2 ME NETWORK. Alongside Stat Baby, the Harlem rappers redefined what it means to be new media in this era. Cam’ron and Ma$e were 6th on COMPLEX’s “Top 25 Most Entertaining Sports Media Personalities Right Now” list in December 2023. Since its inception, its YouTube channel has garnered over 551k subscribers on YouTube, 489k followers on Instagram, and 12.9k followers on X, fka Twitter.
“Nominees like Cam’ron, Ma$e, and Stat Baby on “It Is What It Is” are setting the standard for innovation and creativity on the Internet,” said Nick Borenstein, General Manager of The Webby Awards. “It is an incredible achievement to be selected among the best from the nearly 13,000 entries we received this year.”
“Excited to be nominated,” exclaims Stat Baby, “I’m sure our fans will bring us home the win.
As a nominee, “It Is What It Is” is also eligible to win a Webby People’s Voice Award, which is voted online by fans across the globe. From now until April 18th, “It is what it is” fans can cast their votes at vote.webbyawards.comWinners will be announced on Tuesday, April 23, 2024, and honored in a star-studded show at Cipriani Wall Street. Winners will have an opportunity to deliver one of The Webby Awards’ famous 5-Word Speeches. Past 5-Word Speeches include: Steve Wilhite’s “It’s Pronounced “Jif” not ‘Gif’; NASA’s “Houston We Have A Webby”; and SZA’s “The Internet Scares Me. Thanks.”
It Is What It Is: Here's some of the most priceless '23 moments from Cam'ron, Stat Baby and Ma$e
Keeping it 100? There’s really no sports show on the same level as the ‘It Is What It Is’ program with hosts Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e front and center. So what better way to ignite an epic ‘24 than seeing some of those classic moments from the past year?
Keeping it 100? There’s really no sports show on the same level as the ‘It Is What It Is’ program with hosts Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e front and center. So what better way to ignite an epic ‘24 than seeing some of those classic moments from the past year?
Here’s some unforgettable ‘It Is What It Is’ ‘23 moments
From those cringe but hilarious ‘pause’ moments to the celebrity guests, it was a ‘23 to celebrate for the trio especially since the series has become a global phenomenon.
‘WE STARTED FROM THE BOTTOM NOW WE HERE, HERE IS A LIL RECAP FROM #2023 & IT ONLY GETS GREATER FROM HERE… WE APPRECIATE EACH & EVERYONE OF YALL… #ITISWHATITISTALK #NOBODYSAFE #WESAYWHATTHEFUCKWEWANT#WETHENEWSOURCE’
It Is What It Is: The legendary Mark Jackson chopping it up with Ma$e and Cam'ron is classic
Sometimes things just ‘have’ to show up in the NEWS section and seeing NBA great Mark Jackson pulling through to chop it up with ‘It Is What It Is’ crew Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e? Holy smokes.
Sometimes things just ‘have’ to show up in the NEWS section and seeing NBA great Mark Jackson pulling through to chop it up with ‘It Is What It Is’ crew Cam’ron, Treasure ‘Stat Baby’ Wilson and Ma$e? Holy smokes.
The ‘It Is What It Is’ crew get a legendary appearance from Mark Jackson
It’s all types of mind-blowing for diehard NBA heads. Seeing the former player and coach talking sports along with hot topics in the league with a couple of hip-hop icons? Epic.
Cam'ron: Killa puts massive respect on his 'It Is What Is' co-host Treasure Wilson's name
It’s a celebration for Cam’ron these days. From putting out solid musically content to delivering must-see ‘It Is What It Is’ episodes - it’s a pretty big deal. But giving an opportunity to his show’s co-host Treasure ‘Stat Baby’ Wilson and seeing her glow up? It’s all types of proud mentor moments.
It’s a celebration for Cam’ron these days. From putting out solid musically content to delivering must-see ‘It Is What It Is’ episodes - it’s a pretty big deal. But giving an opportunity to his show’s co-host Treasure ‘Stat Baby’ Wilson and seeing her glow up? It’s all types of proud mentor moments.
Cam’ron puts huge respect on Treasure Wilson’s name with her glow up
Just a few months after putting the world onto what ‘It Is What It Is’ and turning it into a massively successful program, Cam hit up his Instagram page to dish on the story behind Wilson’s glow up at just 22 and now a proud home owner.
‘This March I hired this up and coming broadcaster who was still in college. She was pretty, professional and came across the screen sensational!! As soon as people saw her theY gravitated to her because of her personality. She would go to school and after come moderate for @itiswhatitis_talk (even if we would film at 2am sometime) leave and go back to school. She graduated from UM in March and along the way capturing an NAACP award for broadcasting. As the show grew so did she.
6 months later im proud to say she’s become a star an earning 6 digits annually. In just 3 months out of school. She just got her first crib. I said “stat this ya first crib?” She said “Yea Cam I just graduated school, I’ve been a dorm for four years and I just turned 22 🤷🏾♂️” lol
Anyway I’m very proud of this moment and that I can help people out who are talented and qualified to do their thing. I put so many people on and they catch amnesia 🤦🏾♂️
But this isn’t my moment it’s hers!! Congrats sis!! Proud of you and we gone get that 6 digits up to 7 sooner then later!!
@producerkspence thx for finding her and convincing me she dope and could be a asset to the team, because she’s been more then that!
@treasurewilsxn aka STAT BABY’
It Is What It Is: Cam'ron and Ma$e secure OJ Simpson to make NFL predictions
New York rap duo Cam’ron and Ma$e aren’t missing with ‘It Is What It Is’ season two officially launched. Instead of making you wait it out, they’re going back-to-back with a huge second episode featuring the legendary OJ Simpson to make NFL predictions.
New York rap duo Cam’ron and Ma$e aren’t missing with ‘It Is What It Is’ season two officially launched. Instead of making you wait it out, they’re going back-to-back with a huge second episode featuring the legendary OJ Simpson to make NFL predictions.
Cam’ron and Ma$e keep ‘It Is What It Is’ going strong with OJ Simpson
With Treasure ‘Stat Baby’ Wilson keeping everyone in order, Simpson pulls through to dish on everything from how he feels the NFL season will shape up to why his former Buffalo Bills team feel the most pressure to win, win, win.
Ma$e: Cam'ron's 'It Is What It Is' co-star is geeking out over the new deal
New York rap veteran Ma$e knows he has big reasons to smile right about now. Fresh from news going viral about Mason Betha and longtime pal Cam’ron’s ‘It Is What It Is’ show getting picked up with a huge partnership, the former Bad Boy Records star is celebrating.
New York rap veteran Ma$e knows he has big reasons to smile right about now. Fresh from news going viral about Mason Betha and longtime pal Cam’ron’s ‘It Is What It Is’ show getting picked up with a huge partnership, the former Bad Boy Records star is celebrating.
Ma$e is geeking out over his new ‘It Is What It Is’ situation
Murda Ma$e hit up his Instagram page to keep things 100. Instead of staying coy, Ma$e unloaded how happy he is to take the ‘It Is What It Is’ program to another level with Killa.
‘WHEN YOU ON STAGE AND YOUR BANK APP GOES OFF and ITS FOR COMMAS… I ALMOST QUIT RAP AGAIN
😂😂😂😂😂😂😂😂
@mr_camron PAUSE we did it again. Killa keep me w/ you, I’m a💰🧲
Thank you for passing this time: ⚠️❤️🩹🧢✍🏾🏧
Team effort champ!
NO CHIPS WITHOUT TEAM
🫡 when I said I wish we could done over it was our friendship I didn’t know this was even on the itinerary.
#GetRichWithYourDayOnes
I’m Signing off #KingofDipset🤣
Shout to the rest of the team…
Big @treasurewilsxn
@2geez
@lil_bub need to change his caption tho
@rsvpmase
@heyitswiggyy
Didi, smitty, KEV and @itiswhatitis_talk’
It Is What It Is: Cam'ron and Ma$e's must-see sports talk show hits the jackpot
Pay day! Well, at least for Dipset legend Cam’ron and his longtime pal Ma$e. The duo known as the face of their overnight smash ‘It Is What It Is’ hip-hop sports talk show have leveled up in a major way after securing an eight-figure deal with Underdog Fantasy.
Pay day! Well, at least for Dipset legend Cam’ron and his longtime pal Ma$e. The duo known as the face of their overnight smash ‘It Is What It Is’ hip-hop sports talk show have leveled up in a major way after securing an eight-figure deal with Underdog Fantasy.
Cam’ron and Ma$e secure major payday with ‘It Is What It Is’ deal
While the rap game and entertainment world all anxiously await the show’s mighty return in the coming weeks, the massive news is too big to wait for them to broadcast about. While details are still coming together, it’s clear the New York-based sports platform has secured easily one of the best forms of entertainment in the culture.
The highly popular sports talk show, “It Is What It Is” hosted by Cam’ron Giles, Mason (Ma$e) Betha, and Treasure “Stat Baby” Wilson, signed an eight-figure deal with popular sports betting platform Underdog Fantasy. Their partnership will last for eighteen months.
The “It Is What It Is” show, under Giles' Come And Talk 2 Me network, will be back in the first week of September after a successful first season earlier in the year. The sports talk show featured guests in hip-hop and sports culture with the likes of Ice Cube, Stephen A Smith, Paul Pierce, Andre Drummond, Brandon Marshall, and more. The two New York rap legends and the analytic hostess creates a perfect blend of cutting-edge journalism with the delivery from a robust New York culture.
The Brooklyn-based sports platform, Underdog Fantasy, has cosigned other major sports platforms like Gil’s Arena hosted by former NBA player Gilbert Arenas. It’s a fast-rising sports betting platform available in most states. One can start making bets at eighteen (except for MA and AZ where you have to be 21+, and AL & NE where you have to be 19+).
“Thank you Nick (Nicholas [Rudman] of Underdog Fantasy),” says Giles, “We appreciate you seeing the true value of ‘It is What it Is.’”
It Is What It Is and UnderDog Fantasy can be found on Instagram @itiswhatitis_talk and @underdogfantasy
Cam'ron: Killa is going to become the rap game's Oprah Winfrey
New York rapper Cam’ron is much more than just nice-nice with the rapping. He’s proving to be an all-out entertainer both on the mic and on-screen - notably with his latest venture into sports talk broadcasts and it’s only right to geek out over new projects he has lined up.
New York rapper Cam’ron is much more than just nice-nice with the rapping. He’s proving to be an all-out entertainer both on the mic and on-screen - notably with his latest venture into sports talk broadcasts and it’s only right to geek out over new projects he has lined up.
Cam’ron’s new venture into the TV world is officially with multiple projects on deck
It’s bigger than his recently launched ‘It Is What It Is’ series - Cam is juggling multiple programs slated to premiere in the coming months from his ‘Come & Talk To Me’ to his longtime pal Ma$e’s upcoming ‘Fix My Life’ series.
Cam’ron Giles announces three new shows under his “Come And Talk 2 Me” network. “Es Lo Que Es," "Come And Talk 2 Me,” and “Ma$e’s Fix My Life” will premiere this fall.
In February 2023, Giles launched the sports talk show “It Is What It Is” alongside fellow co-hosts Mason Ma$e Betha and Treasure “Stat Baby” Wilson. Months after the show’s rapid rise in popularity, “It Is What It Is” is expanding their coverage with an all-hispanic show in “Es Lo Que Es.”
“Es Lo Que Es” (@esloquees_talkshow) focuses on baseball coverage by a Hispanic/Latino cast with actor Cuban Hunter(@thecubanhunter), hardworking dad Fidel Gocio (@fgocio), and known blogger Loopy (@everybodylovesloopy). The sports show currently has a few episodes out now on YouTube and became the first show to branch from “It Is What It Is” on the“Come And Talk 2 Me” network.
When asked about the show’s vision, producer BBinc stated, “I want it to be presented as if we’re giving barbershop talk or block talk you would see in NYC about baseball. Not only do we want to talk about what’s going on currently, but we would also like to discuss the great moments in the history of the sport. It’ll feel very natural as if you’re drinking a Corona and watching the game with your friends.”
“Come And Talk 2 Me,” hosted by Cam’ron, where Cam’ron helps people with their personal issues. Whether it’s relationship problems, family issues, or job troubles, Cam’ron wants to be an open ear and provide his best advice on any matter. The trailer has Cam’ron Giles helping a married couple overcome adversities such as the wife being handicapped and the husband expressing how tired he is taking care of her.
Betha’s new show, Ma$e, Fix My Life will focus on people overcoming difficulties in their lives.
Giles explained his interest in developing these different shows with a desire to transition into show production. “I have been trying to work with others to be on networks or shows to no avail. I’m forty-seven. I’m tired of waiting for calls back. I told myself “let me take a chance on myself” and that’s what I did.” said Giles.